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Grant proposals must be entered by existing programs that have tax-exempt status, the company said. In addition, applicants also must deliver a strong program focused on both physical activity and nutrition education for the entire family, have a timeframe minimum of six weeks and have clear, measurable results.
Applications must be submitted online at www.cocacolacommunityrequest.com by July 15, 2010. The grant award recipients will be announced by Sept. 30, 2010. The organizations that receive the grants will be required to provide program results that document and certify completion of the program in Sept. 2011.
“At The Coca-Cola Co., we have a longstanding commitment to improving access to community programs that foster physical activity, exercise and nutritional education,” said Ingrid Saunders Jones, senior vice president of Global Community Connections for The Coca-Cola Co. and chair of The Coca-Cola Foundation, in a statement. “Our goal is to make a positive difference in communities by strengthening and creating healthy active lifestyle habits for families.”
In 2009, the company and foundation contributed more than $87 million to sustainable community initiatives worldwide, such as the restoration of walking trails through the National Park Foundation to programs teaching 12- to 15-year-old girls the importance of developing healthy eating habits and regular physical activity through Girls Inc.