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Recent and upcoming product introductions across all categories of the beverage industry.]]> https://www.bevindustry.com/rss/2644 en-us Dogfish Head Grateful Dead Citrus Daydream Lager Dogfish Head and the Grateful Dead are back for a repeat performance with Grateful Dead Citrus Daydream Lager. 

]]> http://www.bevindustry.com/articles/98207 Mon, 09 Mar 2026 00:00:00 -0400 https://www.bevindustry.com/articles/98207-dogfish-head-grateful-dead-citrus-daydream-lager Planet Oat Zero Sugar Oatmilk Creamers Planet Oat announced the launch of its new Zero Sugar Oatmilk Creamers.

]]> http://www.bevindustry.com/articles/98198 Fri, 06 Mar 2026 00:00:00 -0500 https://www.bevindustry.com/articles/98198-planet-oat-zero-sugar-oatmilk-creamers TailGate Brewery Wizards’ Order IPA TailGate Brewery is releasing a new year-round IPA: Wizards’ Order, crafted from krush and citra hops with flavors of mango, passionfruit and fresh orange zest. 

]]> http://www.bevindustry.com/articles/98197 Thu, 05 Mar 2026 00:00:00 -0500 https://www.bevindustry.com/articles/98197-tailgate-brewery-wizards-order-ipa Maison Perrier French Kiss Maison Perrier is enhancing its portfolio with the addition of French Kiss: a sweetened, sparkling water that brings fruit flavors and prebiotic benefits.

]]> http://www.bevindustry.com/articles/98196 Wed, 04 Mar 2026 00:00:00 -0500 https://www.bevindustry.com/articles/98196-maison-perrier-french-kiss Crown Royal Marquis Crown Royal announced the launch of Crown Royal Marquis, officially rolling out nationwide.

]]> http://www.bevindustry.com/articles/98195 Tue, 03 Mar 2026 00:00:00 -0500 https://www.bevindustry.com/articles/98195-crown-royal-marquis Readers’ Choice: New Product of the Month | February 2026 Beverage Industry has selected eight new beverage products introduced in February 2026. 

]]> http://www.bevindustry.com/articles/98206 Mon, 02 Mar 2026 16:00:00 -0500 https://www.bevindustry.com/articles/98206-readers-choice-new-product-of-the-month-february-2026 C4 Performance Energy Mango Fuego C4 is turning up the heat with a new bold flavor: C4 Performance Energy Mango Fuego.

]]> http://www.bevindustry.com/articles/98194 Mon, 02 Mar 2026 00:00:00 -0500 https://www.bevindustry.com/articles/98194-c4-performance-energy-mango-fuego The Finnish Long Drink Raspberry The Finnish Long Drink announced it’s adding a bold new flavor to its lineup: Long Drink Raspberry.

]]> http://www.bevindustry.com/articles/98183 Fri, 27 Feb 2026 00:00:00 -0500 https://www.bevindustry.com/articles/98183-the-finnish-long-drink-raspberry Califia Farms Simple & Organic Soymilk Califia Farms announced the launch of its first-ever Simple & Organic Soymilk, alongside new Simple & Organic creamers and ready-to-drink coffee blends.

]]> http://www.bevindustry.com/articles/98182 Thu, 26 Feb 2026 00:00:00 -0500 https://www.bevindustry.com/articles/98182-califia-farms-simple-and-organic-soymilk Harpoon Low Key Harpoon Brewery unveiled its latest brew: Low Key, a new 3.3% ABV craft lager with tropical fruit notes. 

]]> http://www.bevindustry.com/articles/98181 Wed, 25 Feb 2026 00:00:00 -0500 https://www.bevindustry.com/articles/98181-harpoon-low-key Death Wish Coffee Organic Cinnamon Sugar, Coconut Caramel Death Wish Coffee Co. announced the launch of two limited-edition SKUs: Organic Cinnamon Sugar and the return of the fan-favorite Coconut Caramel.

]]> http://www.bevindustry.com/articles/98180 Tue, 24 Feb 2026 00:00:00 -0500 https://www.bevindustry.com/articles/98180-death-wish-coffee-organic-cinnamon-sugar-coconut-caramel Heineken 0.0 Cold Pressed Lime, Nectarine Juniper Heineken 0.0 announced the launch of two new non-alcohol flavors: Cold Pressed Lime and Nectarine Juniper, marking the next evolution of the brand’s alcohol-free portfolio, it says.

]]> http://www.bevindustry.com/articles/98179 Mon, 23 Feb 2026 00:00:00 -0500 https://www.bevindustry.com/articles/98179-heineken-00-cold-pressed-lime-nectarine-juniper Topo Chico Sabores Passion Fruit Sparkling Water Topo Chico is expanding its fast-growing Sabores portfolio with a new nationwide addition: Topo Chico Sabores Passion Fruit.

]]> http://www.bevindustry.com/articles/98173 Fri, 20 Feb 2026 00:00:00 -0500 https://www.bevindustry.com/articles/98173-topo-chico-sabores-passion-fruit-sparkling-water Cutwater Chocolate Espresso Martini Cutwater Spirits, a brand of Anheuser-Busch, introduced the latest addition to their martini lineup: Chocolate Espresso Martini.

]]> http://www.bevindustry.com/articles/98172 Thu, 19 Feb 2026 00:00:00 -0500 https://www.bevindustry.com/articles/98172-cutwater-chocolate-espresso-martini Horizon Organic Real Dairy Creamers Horizon Organic announced the launch of Horizon Organic Real Dairy Creamers. 

]]> http://www.bevindustry.com/articles/98171 Wed, 18 Feb 2026 00:00:00 -0500 https://www.bevindustry.com/articles/98171-horizon-organic-real-dairy-creamers Goose Island Beer Co. Big Hazy Pineapple Beer Hug Goose Island Beer Co. unveiled its latest brew to join the brewery’s Beer Hug family: Big Hazy Pineapple Beer Hug, an imperial hazy IPA.

]]> http://www.bevindustry.com/articles/98170 Tue, 17 Feb 2026 00:00:00 -0500 https://www.bevindustry.com/articles/98170-goose-island-beer-co-big-hazy-pineapple-beer-hug ActivatedYou Morning Lift ActivatedYou announced the official launch of Morning Lift, a daily coffee blend designed to upgrade your mind, metabolism and overall wellness, it says.

]]> http://www.bevindustry.com/articles/98169 Mon, 16 Feb 2026 00:00:00 -0500 https://www.bevindustry.com/articles/98169-activatedyou-morning-lift GREY GOOSE Berry Rouge GREY GOOSE vodka introduced its newest flavored offering: GREY GOOSE Berry Rouge. 

]]> http://www.bevindustry.com/articles/98160 Fri, 13 Feb 2026 00:00:00 -0500 https://www.bevindustry.com/articles/98160-grey-goose-berry-rouge Slice Soda Pacific Pop and Apple Slice Soda, a brand of Suja Life, announced two new bubbly flavors: Pacific Pop and Apple, now available at Target locations nationwide.

]]> http://www.bevindustry.com/articles/98159 Thu, 12 Feb 2026 00:00:00 -0500 https://www.bevindustry.com/articles/98159-slice-soda-pacific-pop-and-apple Malibu Pink Malibu announced the release of Malibu Pink, a bold new flavor innovation bursting with the fruity flavor of guava, pineapple, and coconut and a playful pink color, it says.

]]> http://www.bevindustry.com/articles/98158 Wed, 11 Feb 2026 00:00:00 -0500 https://www.bevindustry.com/articles/98158-malibu-pink Rockstar Energy Punched Blackberry Rockstar Energy, a brand of Celsius Holdings Inc., introduced Punched Blackberry, the newest addition to its Punched subline.

]]> http://www.bevindustry.com/articles/98157 Tue, 10 Feb 2026 00:00:00 -0500 https://www.bevindustry.com/articles/98157-rockstar-energy-punched-blackberry Owl’s Brew Spiked Pop Owl’s Brew, the award-winning, ready-to-drink brand, announced the launch of Spiked Pop, a bold new take on hard soda. 

]]> http://www.bevindustry.com/articles/98156 Mon, 09 Feb 2026 00:00:00 -0500 https://www.bevindustry.com/articles/98156-owls-brew-spiked-pop Health-Ade Ginger Lemon Berry Health-Ade announced the launch of Ginger Lemon Berry, a new limited-edition kombucha flavor.

]]> http://www.bevindustry.com/articles/98142 Fri, 06 Feb 2026 00:00:00 -0500 https://www.bevindustry.com/articles/98142-health-ade-ginger-lemon-berry J. Lohr Vineyards & Wines Paperwhite Unoaked Chardonnay J. Lohr Vineyards & Wines announced the national debut of its new J. Lohr Estates Paperwhite Unoaked Chardonnay. 

]]> http://www.bevindustry.com/articles/98141 Thu, 05 Feb 2026 00:00:00 -0500 https://www.bevindustry.com/articles/98141-j-lohr-vineyards-and-wines-paperwhite-unoaked-chardonnay Jade Leaf Matcha Pistachio Matcha Latte Mix Jade Leaf Matcha announced the launch of its newest ready-to-mix latte flavor: Pistachio Matcha Latte Mix. 

]]> http://www.bevindustry.com/articles/98140 Wed, 04 Feb 2026 00:00:00 -0500 https://www.bevindustry.com/articles/98140-jade-leaf-matcha-pistachio-matcha-latte-mix Boutique Wine Water Executive Beverage Co. officially debuted Boutique Wine Water, a product four years in the making, it says. 

]]> http://www.bevindustry.com/articles/98139 Tue, 03 Feb 2026 00:00:00 -0500 https://www.bevindustry.com/articles/98139-boutique-wine-water RECOVER 180 Tropical Ice and Orange Cream RECOVER 180 announced the launch of two new flavors: Tropical Ice and Orange Cream, marking a major expansion of its functional hydration lineup as it kicks off 2026.

]]> http://www.bevindustry.com/articles/98138 Mon, 02 Feb 2026 00:00:00 -0500 https://www.bevindustry.com/articles/98138-recover-180-tropical-ice-and-orange-cream Agave Boom Margaritas Casa Maestri Distillery announced the launch of Agave Boom Margaritas, a ready-to-drink cocktail line that encapsulates the bold spirit of Mexico, it says. 

]]> http://www.bevindustry.com/articles/98117 Fri, 30 Jan 2026 00:00:00 -0500 https://www.bevindustry.com/articles/98117-agave-boom-margaritas Karma Water Pineapple Coconut Probiotic Water Karma Water debuted its new Karma Pineapple Coconut Probiotic Water, a refreshed take on one of Karma’s bestselling original flavors.

]]> http://www.bevindustry.com/articles/98116 Thu, 29 Jan 2026 00:00:00 -0500 https://www.bevindustry.com/articles/98116-karma-water-pineapple-coconut-probiotic-water Copper & Kings American Brandy Copper & Kings American Brandy Co., part of Bourdon Spirits Co., unveiled its new flagship portfolio.

]]> http://www.bevindustry.com/articles/98115 Wed, 28 Jan 2026 00:00:00 -0500 https://www.bevindustry.com/articles/98115-copper-and-kings-american-brandy