Wine & Spirits

Belvedere Organic Vodka release F1 bottle

Fri, 01 May 2026 10:00:00 -0400

Belvedere is bringing the thrill of the track to the table with the launch of the Belvedere Organic Vodka F1 Limited Edition Bottle.

Rancho La Gloria Cocktails

Fri, 01 May 2026 00:00:00 -0400

Rancho La Gloria announced it is expanding its portfolio to include an agave wine-based cocktail series.

Brown‑Forman, Pernod Ricard terminate merger discussions

Thu, 30 Apr 2026 10:35:00 -0400

Brown‑Forman Corp., Louisville, Ky., announced that the company and Pernod Ricard have terminated discussions regarding a potential business combination, as the companies were unable to reach mutually agreeable terms.

Casa Maestri unveils US 250th anniversary bottle

Thu, 30 Apr 2026 10:00:00 -0400

In celebration of the United States’ 250th Anniversary (1776-2026), Casa Maestri has unveiled a limited, numbered edition Añejo tequila crafted as a tribute to this historic milestone.

RNDC provides update on strategic transactions

Wed, 29 Apr 2026 16:00:00 -0400

Republic National Distributing Co. (RNDC) provided an update on a series of strategic transactions currently underway across its footprint as part of its ongoing evaluation of its business and market alignment.

Sazerac announces partnership, investment in 818 Tequila

Wed, 29 Apr 2026 09:17:00 -0400

Sazerac announced a strategic partnership and financial investment in 818 Tequila, the award-winning tequila brand founded by Kendall Jenner, as well as an exclusive U.S. sales and distribution relationship.

Holla Spirits Crush, CrushTea

Wed, 29 Apr 2026 00:00:00 -0400

Holla Spirits announced a bold refresh of its ready-to-drink Crush cocktail lineup, reinforcing the brand’s commitment to fun, flavor and quality, it says.

Fireball Whisky gives Teacher Appreciation Week new meaning

Mon, 27 Apr 2026 13:05:00 -0400

This Teacher Appreciation Week (May 4-8), Fireball Cinnamon Whisky, Louisville, Ky., is challenging consumers 21 and older to gift an educator from their past the Fireball Blazin’ Apple Flask.

Columbia, RNDC enter LOI for Pacific Northwest distribution rights

Mon, 27 Apr 2026 12:45:00 -0400

Columbia Distributing and Republic National Distributing Company (RNDC) announced that they have entered into a non-binding letter of intent outlining proposed terms for Columbia to acquire certain wine and spirits distribution rights in Oregon and Washington, along with an asset arrangement in Alaska that would support a potential expansion of its Pacific Northwest footprint.

SunnyD Vodka Seltzer PURPLE

Mon, 27 Apr 2026 00:00:00 -0400

SunnyD Vodka Seltzer unveiled PURPLE, a limited-time ready-to-drink vodka seltzer, first introduced as “Purple Stuff” in the iconic 1990s SunnyD commercial.

Lucci Lambrusco

Fri, 24 Apr 2026 00:00:00 -0400

Supermodel, entrepreneur and longtime Lambrusco enthusiast Ashley Graham, together with co-founder Danny Epstien, announced the launch of Lucci, a new dry, sparkling red wine.

Captain Morgan Sliced adds Colada Variety Pack

Thu, 23 Apr 2026 10:00:00 -0400

The Captain Morgan Sliced lineup is taking a mini vacation with its new Captain Morgan Sliced Colada Style Drink Variety Pack.

Highclere Castle Peach Rose Gin

Wed, 22 Apr 2026 00:00:00 -0400

Highclere Castle Gin announced the U.S. launch of Highclere Castle Gin Peach Rose, a new flavored expression expanding the brand’s portfolio.

LALO Tequila builds a legacy of craftsmanship, transparency

alversonc@bnpmedia.com (Chloe Alverson) — Tue, 21 Apr 2026 00:00:00 -0400

LALO Tequila Co-Founder Eduardo “Lalo” González shares the story behind the brand, noting that it leans into quality and tradition while honoring the “purest expression” of agave.

Rumple Minze Cinnamint Whiskey

Mon, 20 Apr 2026 00:00:00 -0400

Rumple Minze, a cult-favorite peppermint schnapps known for its chill and 100-proof intensity, announced the expansion of its portfolio for the first time in years with the debut of Rumple Minze Cinnamint Whiskey.

Woodford Reserve unveils $5,000 Mint Julep Cup Program

Fri, 10 Apr 2026 10:00:00 -0400

Woodford Reserve is celebrating the 250th anniversary of the United States through one of its most cherished Kentucky Derby traditions, the $5,000 Mint Julep Charity Cup program.

ButterZero

Fri, 10 Apr 2026 00:00:00 -0400

Butter Wines, best known for Butter Chardonnay, introduced ButterZero, a new line of non-alcohol wines.

Aplós Dragon Fruit Martini

Wed, 08 Apr 2026 00:00:00 -0400

Aplós, a growing non-alcohol spirits brand, announced the release of its newest ready-to-drink cocktail: Dragon Fruit Martini.

GALLO completes acquisition of Four Roses Bourbon

Thu, 02 Apr 2026 11:20:00 -0400

GALLO has finalized an agreement with Kirin Holdings to acquire Four Roses Bourbon, bringing the American bourbon brand back under U.S. family ownership for the first time in 83 years.

Evan Williams celebrates universities with specialty bottles

Thu, 02 Apr 2026 10:00:00 -0400

Evan Williams announced its release of five highly limited Evan Williams Single Barrel Bourbon Nation Collegiate Edition bottles.

Spirits market faces shifting landscape, RTDs continue to drive growth

Sabettal@bnpmedia.com (Lauren Sabetta) — Thu, 02 Apr 2026 00:00:00 -0400

Despite premium-driven growth and RTD cocktails on the rise, experts highlight how the spirits market is facing real pressure from inflation, tighter consumer budgets, and a shift in consumer behavior.

Rebel Bourbon Rebel Root Beer

Thu, 02 Apr 2026 00:00:00 -0400

Rebel Bourbon announced the return of fan-favorite Rebel Root Beer Whiskey to its award-winning Rebel Bourbon lineup.

US spirits exports decline 3.8% in 2025

Wed, 01 Apr 2026 14:00:00 -0400

U.S. spirits exports declined 3.8% in 2025 to $2.37 billion, reflecting the impact of ongoing trade friction, retaliatory actions and broader economic headwinds, according to the 2025 American Spirits Exports Report released by the Distilled Spirits Council of the United States (DISCUS).

The world’s largest BuzzBallz makes its debut

Wed, 01 Apr 2026 00:00:00 -0400

BuzzBallz, a brand of Sazerac Co., Louisville, Ky., is kicking off lemonade season with the Pink Lemonsqueezy One Night Lemonade Stand, a massive adults-only mobile pop-up housed inside the largest BuzzBallz ever built.

Surfside Blueberry Lemonade and Half & Half Variety Pack

Tue, 31 Mar 2026 00:00:00 -0400

Surfside, a brand of Stateside Brands, announced the launch of four new flavors, further expanding its award-winning canned cocktail lineup.

Tequila, mezcal segments remain hot among consumers

alversonc@bnpmedia.com (Chloe Alverson) — Thu, 26 Mar 2026 00:00:00 -0400

Tequila and mezcal segments continue to be impacted by premiumization and consumer trends.

Ornellaia La Vitalità

Wed, 25 Mar 2026 00:00:00 -0400

Ornellaia announced the launch of La Vitalità (Vitality), a word selected to define the 2023 vintage, it says.

SWRL Makgeolli Seltzer

Mon, 23 Mar 2026 00:00:00 -0400

SWRL, a modern beverage brand reimagining Korean Makgeolli, officially launched its signature drink lineup, introducing Korea’s cloudy rice wine to the U.S. hard seltzer aisle.

Sazerac acquires Dirty Shirley

Fri, 20 Mar 2026 11:42:00 -0400

Sazerac, Louisville, Ky., announced its acquisition of Dirty Shirley, a ready-to-drink cocktail brand known for its vodka-spiked take on the classic Shirley Temple.

-196 Vodka Seltzer debuts tall boy cans

Thu, 19 Mar 2026 10:00:00 -0400

-196 Vodka Seltzer is going bigger with the nationwide launch of its 710-ml (5.5% ABV) tall boy cans.