https://www.bevindustry.com/rss/2130-featured-events en-us Although consumers tend to be loyal to their preferred drug stores, 30 percent are more likely to patronize a drug store if it has a loyalty card that offers savings, thus increasing shopper loyalty, according to Diana Smith, senior research analyst of retail and apparel at Mintel.

]]> http://www.bevindustry.com/articles/88255 Thu, 12 Mar 2015 09:00:00 -0400 https://www.bevindustry.com/articles/88255-loyalty-reward-cross-promotions-could-boost-beverage-sales