Beverage Industry's RSS Feed

Cuervo Tequila launching new canned cocktails

Fri, 05 Jun 2026 10:00:00 -0400

Cuervo announced the launch of new Cuervo Canned Cocktails. Featuring four flavors, the cocktails are available in eight-can variety packs and single-flavor four-packs.

Zing Zang celebrates America’s 250th anniversary

Fri, 05 Jun 2026 10:00:00 -0400

Zing Zang is commemorating America’s upcoming 250th anniversary with a limited-edition red, white and blue bottle celebrating the nation’s milestone and summer cocktail culture.

Coca-Cola debuts new dispenser formats, technology

Fri, 05 Jun 2026 08:00:00 -0400

The Coca-Cola Co. welcomed attendees from the National Restaurant Association Show, which took place May 16-19 at McCormick Place in Chicago, to highlight its latest release dispenser formats and technology.

teapigs herbal teas

Fri, 05 Jun 2026 00:00:00 -0400

teapigs announced the launch of four new herbal tea blends: Ginger & Manuka Honey, Strawberry & Juniper, Chamomile Lullaby and Pumpkin Spice Chai.

Maker’s Mark honors America, benefits veterans with bottle release

Thu, 04 Jun 2026 10:00:00 -0400

Maker’s Mark unveiled a limited-edition bottle honoring America’s 250th anniversary. The release features the brand's signature hand-dipped red wax, accented with a white wax dip and a blue rendition of its iconic seal.

Tabor Hill Winery reinforces Michigan wine country roots

webmaster@bnpmedia.com (BNP Media Staff) — Thu, 04 Jun 2026 04:00:00 -0400

By pairing elevated designs with wines that continue to resonate with a broad audience, the marketing project manager says Tabor Hill is creating a unique bridge between accessibility and premium positioning.

PATRÓN 100

Thu, 04 Jun 2026 00:00:00 -0400

PATRÓN Tequila announced the launch of PATRÓN 100, a 100 proof, small-batch expression handcrafted through 100% tahona stone production to deliver 100% of the full agave character, it says.

Dirty sodas’ popularity continues to grow, Torani research shows

Wed, 03 Jun 2026 14:00:00 -0400

Torani data reveals dirty soda is redefining America’s next build-your-own beverage era.

Pineapple joins Slice Soda lineup

Wed, 03 Jun 2026 10:00:00 -0400

Slice Soda, a brand Suja Life Inc., Oceanside, Calif., announced the newest addition to its fizzy family of flavors: Pineapple, which is available at Albertsons locations nationwide.

DTC assists beverage brands in connecting with consumers

alversonc@bnpmedia.com (Chloe Alverson) — Wed, 03 Jun 2026 00:00:00 -0400

Beverage brands are utilizing DTC shipping to build lasting connections with consumers.

Ryl Tea Zero Sugar Jolly Rancher Candy Iced Tea

Wed, 03 Jun 2026 00:00:00 -0400

The Ryl Tea Co. teamed up with The Hershey Co. to bring Jolly Rancher Candy’s iconic fruit flavors into iced tea for the first time.

Health and wellness remain central to tea, RTD tea market growth

Sabettal@bnpmedia.com (Lauren Sabetta) — Tue, 02 Jun 2026 00:00:00 -0400

When it comes to the tea and RTD tea market, experts highlight that the category’s growth is fueled by the consumer desire for healthy beverage options.

Bright State Functional Wines

Tue, 02 Jun 2026 00:00:00 -0400

Bright State debuted a new line of low-alcohol wines made with vitamins, botanicals and herbs.

BODYARMOR Sports Drink expands with FIT line

Mon, 01 Jun 2026 11:30:00 -0400

BODYARMOR Sports Drink, a brand of The Coca‑Cola Co., unveiled BODYARMOR FIT, a new sparkling sports drink that brings modern hydration to everyday moments.

Inks, coatings tell deeper story

jacobsenj@bnpmedia.com (Jessica Jacobsen) — Mon, 01 Jun 2026 00:00:00 -0400

Manufacturers of inks and coatings are utilizing an innovative spirit to create solutions for today’s beverage manufacturers.

Herbs, Etc. ChlorOxygen Lemonade Powder

Mon, 01 Jun 2026 00:00:00 -0400

Herbs, Etc. announced the official launch of ChlorOxygen Lemonade, a new portable format of its chlorophyll supplement.

C4 Energy unveils summer lineup

Fri, 29 May 2026 12:30:00 -0400

Nutrabolt announced its 2026 summer flavor lineup led by the nationwide launch of C4 Performance Energy Pink Lemonade. Joining the lineup are two exclusive retailer launches: Hawaiian Punch Berry Blue Typhoon, available only at Circle K, and Cherry Cola, available only at Casey’s.

Saratoga Spring Water introduces sparkling line

Fri, 29 May 2026 10:30:00 -0400

Saratoga Spring Water, a brand of Primo Brands, announced the launch of Saratoga Collection, a new line of flavored sparkling waters.

Evan Williams Bourbon releases licensed America250 bottles

Fri, 29 May 2026 10:00:00 -0400

Evan Williams Kentucky Straight Bourbon Whiskey announced a new series of officially licensed America250 commemorative products in celebration of the United States’ 250th anniversary.

Sprite + Tea

Fri, 29 May 2026 00:00:00 -0400

Sprite announced the return of Sprite + Tea as an annual summer limited-time offering, establishing a new seasonal ritual for the brand.

Athletic Brewing releases Run Wild red, white and blue packaging

Thu, 28 May 2026 10:00:00 -0400

Athletic Brewing Co. is kicking off summer 2026 with the debut of a new national commercial and the release of limited-edition patriotic packaging.

Daily’s Cocktails Frozen Spiked Strawberry Lemonade, Spiked Iced Tea Lemonade

Thu, 28 May 2026 00:00:00 -0400

Daily’s Cocktails, a brand of Harvest Hill Beverage Co., introduced two refreshing additions to its lineup: Spiked Strawberry Lemonade and Spiked Iced Tea Lemonade.

Telematics keep beverage operations moving in and outside warehouse

jacobsenj@bnpmedia.com (Jessica Jacobsen) — Wed, 27 May 2026 00:00:00 -0400

Whether within the warehouse or on the road, telematics are delivering data to beverage operations with actionable insights.

Milo’s Tea Limited-Edition Peach Sweet Tea

Wed, 27 May 2026 00:00:00 -0400

Milo’s Tea Co. is bringing that classic summer flavor to consumers with the launch of a new Limited-Edition Peach Sweet Tea.

CHANDON Spritz collection

Tue, 26 May 2026 00:00:00 -0400

CHANDON announced the launch of the CHANDON Spritz collection, a new trio of ready-to-serve sparkling cocktails, offering a range of flavors and intensity levels, it notes.

OLIPOP reveals new visual identity

Fri, 22 May 2026 10:00:00 -0400

OLIPOP announced the launch of The Feel Good soda, a new creative platform that will roll out alongside a new visual identity, refreshed packaging and a national advertising campaign.

Good Boy Vodka grows with intention, authenticity

alversonc@bnpmedia.com (Chloe Alverson) — Fri, 22 May 2026 05:00:00 -0400

The spirits-based brand is built on vodka and offers flavor-forward, easy-drinking cocktails that align with what today’s consumers are looking for, says Good Boy's founder and CEO.

Saint James Iced Tea Half & Half

Fri, 22 May 2026 00:00:00 -0400

Saint James Iced Tea is kicking off summer with the launch of Half & Half, a new flavor that blends brewed organic black tea with classic lemonade.

Contraction continues to hit spirits, wine markets

Thu, 21 May 2026 15:30:00 -0400

The U.S. beverage alcohol industry remains in a continued contraction across core spirits and wine, according to first quarter SipSource data from Wine & Spirits Wholesalers of America (WSWA).

Sparkling Ice releases LIFE SAVERS Red, White and Blue variety pack

Thu, 21 May 2026 10:00:00 -0400

Just in time for summer BBQs and America’s 250th birthday, Sparkling Ice, crafted by Talking Rain Beverage Co., has unveiled the Sparkling Ice LIFE SAVERS Red, White and Blue variety 12-pack.