Beverage Industry's RSS Feed

Quaker Oats introduces Quaker Oat Shake & Go

Tue, 07 Jul 2026 09:45:00 -0400

Quaker Oats, a brand of Purchase, N.Y.-based PepsiCo, announced the launch of Quaker Oat Shake & Go, a whole grain oat shake that is prepared in the bottle — add a liquid of choice, shake and enjoy, the company says.

2026 State of the Beverage Industry: Juice market finds new footing with consumers

alversonc@bnpmedia.com (Chloe Alverson) — Tue, 07 Jul 2026 00:00:00 -0400

In this year’s State of the Industry report, experts share the new ways that the juice market is staying fresh with consumers.

FLRT Energy Drink

Tue, 07 Jul 2026 00:00:00 -0400

FLRT released its Energy Drink line, which features new flavors, functional ingredients and botanical extracts to support everyday wellness, it says.

2026 State of the Beverage Industry: Carbonated soft drink market meets consumer trends

alversonc@bnpmedia.com (Chloe Alverson) — Mon, 06 Jul 2026 00:00:00 -0400

This year’s State of the Industry report highlights how consumer trends are shaping the carbonated soft drink (CSD) market, with functionality and flavor being two of the main trends impacting the category.

Fresca Hard

Mon, 06 Jul 2026 00:00:00 -0400

Red Tree Beverages (RTB), a firewalled subsidiary of The Coca-Cola Co., unveiled Fresca Hard, a flavored malt beverage featuring the classic citrus taste of Fresca with a 4.6% ABV.

2026 State of the Beverage Industry: Bottled water category goes beyond hydration

alversonc@bnpmedia.com (Chloe Alverson) — Thu, 02 Jul 2026 11:51:34 -0400

This year’s State of the Industry report on the bottled water category notes how players in the market are incorporating more functional benefits into their bottled water formulations.

Karbach Brewing unveils packaging update for fan-favorites

Thu, 02 Jul 2026 10:00:00 -0400

Karbach Brewing Co. released its first-ever packing update with four of its most iconic beers: Hopadillo Texas IPA, Love Street Blonde, Crawford Bock and Rodeo Clown Double IPA.

Liquid I.V. Energy Multiplier Sugar-Free Lime Margarita

Thu, 02 Jul 2026 00:00:00 -0400

Liquid I.V. officially launched its newest Sugar-Free flavor: Energy Multiplier Sugar-Free Lime Margarita.

Smart Conveyance Strategies for High-Performance Beverage Packaging Lines

Thu, 02 Jul 2026 00:00:00 -0400

Uncover how beverage producers are improving throughput, reducing downtime, and making their operations more sustainable by optimizing end-of-line conveying systems with smarter material selection, system design, and performance-driven maintenance strategies.

Avaline releases limited-edition label with artist Marcelo Gomes

Wed, 01 Jul 2026 10:00:00 -0400

Avaline’s French Rosé debuted a limited-edition label featuring a photograph by Paris-based artist Marcelo Gomes.

Consumers’ interest in clean label on the rise

Sabettal@bnpmedia.com (Lauren Sabetta) — Wed, 01 Jul 2026 00:00:00 -0400

With rising interest in clean label products, experts note that consumers are paying closer attention to beverage labels, favoring products that provide more transparency and offer simpler ingredients.

Casa Maestri Dubai Chocolate Pistachio Cream

Wed, 01 Jul 2026 00:00:00 -0400

Casa Maestri, NOM 1438, announced the launch of its newest innovation: Dubai Chocolate Pistachio Cream, a luxurious tequila-based cream liqueur.

Where is the beverage market headed?

Tue, 30 Jun 2026 07:00:00 -0400

The beverage industry has had an interesting start to 2026. Many of the trends shaping the market today feel familiar.

GHOST Energy Sticks

Tue, 30 Jun 2026 00:00:00 -0400

GHOST has officially brought its fan-favorite energy drink experience to a new format with the launch of GHOST Energy Sticks.

Inspection equipment allows for smoother beverage operations

alversonc@bnpmedia.com (Chloe Alverson) — Mon, 29 Jun 2026 00:00:00 -0400

Beverage-makers turn to artificial intelligence (AI)-driven platforms as a way to ensure proper inspection.

Rancho La Gloria’s Rocket Pop Margarita

Mon, 29 Jun 2026 00:00:00 -0400

As the nation prepares for America's 250th birthday, Rancho La Gloria is bringing nostalgia with the return of its Rocket Pop Margarita.

Taking drinks to the next level

jacobsenj@bnpmedia.com (Jessica Jacobsen) — Sun, 28 Jun 2026 07:00:00 -0400

To help bring some excitement to drink menus looking to capitalize on soccer fever, Abstract Ice is supporting that energy with its soccer ball-shaped ice piece.

Johnnie Walker unveils Blue Label NYC Championship Limited Edition Design

Fri, 26 Jun 2026 10:00:00 -0400

Johnnie Walker unveiled the Blue Label NYC Championship Limited Edition Design.

Sprite launches campaign reimagining hip-hop’s most impactful songs

Fri, 26 Jun 2026 08:00:00 -0400

Sprite, a brand of The Coca-Cola Co., announced the launch of “The Living Tracklist,” a new campaign that reimagines hip-hop’s 50 most impactful songs as a living, evolving canon shaped by culture, conversation and community.

Secondary packaging helps beverage brands increase engagement with consumers

jacobsenj@bnpmedia.com (Jessica Jacobsen) — Fri, 26 Jun 2026 00:00:00 -0400

Consumer interests and engagement are influencing secondary packaging as brands are turning to recyclable materials as well as digital solutions.

Táche Three-Ingredient Pistachio Milk

Fri, 26 Jun 2026 00:00:00 -0400

Táche announced the launch of a new three-ingredient pistachio milk.

Apple & Eve launches limited-edition soccer-inspired packaging

Thu, 25 Jun 2026 10:00:00 -0400

Apple & Eve is bringing soccer-inspired packaging to shelves this summer with new limited-edition Apple, Very Berry and Fruit Punch juice boxes designed to tap into the excitement surrounding the sport across North America this summer.

Consumers seek more than hydration from drink mixes

Sabettal@bnpmedia.com (Lauren Sabetta) — Thu, 25 Jun 2026 00:00:00 -0400

The performance by the drink mixes market is due mainly to health and wellness benefits, lifestyle alignment and flavor expansion, experts detail.

Zing Zang Espresso Martini Mix

Thu, 25 Jun 2026 00:00:00 -0400

Zing Zang, a leader in premium cocktail mixers, introduced Espresso Martini Mix crafted with real coffee and cocoa bitters.

Sazerac unveils three new ready-to-drink cocktail brands

Wed, 24 Jun 2026 11:10:00 -0400

Sazerac Co., Louisville, Ky., announced the national launch of three new ready-to-drink (RTD) cocktail brands, demonstrating the company’s continued investment in one of beverage alcohol’s fastest-growing categories.

Beverage brands utilize natural energy ingredients to appeal to consumers

alversonc@bnpmedia.com (Chloe Alverson) — Wed, 24 Jun 2026 00:00:00 -0400

Beverage-makers are utilizing natural energy solutions in formulations to support clean label and sustained energy needs.

Bones Coffee Co. Summer Flavor Collection

Wed, 24 Jun 2026 00:00:00 -0400

Bones Coffee Co. announced the return of its highly anticipated Summer 2026 Flavor Collection, featuring three all-new limited-edition flavors alongside two returning seasonal favorites.

Mountain Dew releases commemorative can bundle

Tue, 23 Jun 2026 12:30:00 -0400

In celebration of the brand’s legacy, Mountain Dew is announcing a limited-edition commemorative can bundle for purchase for a limited time on TikTok Shop.

Foodservice combats challenges with innovative offerings

Sabettal@bnpmedia.com (Lauren Sabetta) — Tue, 23 Jun 2026 00:00:00 -0400

Despite inflation and sociopolitical factors, experts highlight how the foodservice channel is leaning into value, quality, and new offerings to meet consumers where they’re at.

Jel Sert Pure Kick Alkaline Singles To Go!

Tue, 23 Jun 2026 00:00:00 -0400

The Jel Sert Co. announced the launch of Pure Kick Alkaline Singles to Go! Powdered Drink Mix, a product that transforms ordinary water into refreshing, functional hydration, it says.