Beverage Industry’s August eMagazine spotlights the red-hot growth from the hard seltzers market. Respective articles on the club store channel, energy drinks, immune health and citrus ingredient also detail how these markets have flourished during the pandemic.
Hard seltzers are sizzling hot in the beverage marketplace, now comprising 7% of total beverage alcohol. Brands that want to succeed will need to entice consumers with flavor and formulation innovation and convenient RTD packaging.
When it comes to traceability and interactivity, a package’s coding is of utmost importance. As such, equipment that can keep up with these trending demands is essential, and must continue to adapt to meet the evolving needs of packaging.
Premium beverage brands are adopting premium labels with thinner materials and brighter designs to attract buyers. In June, ACTEGA released a new “no label” decorating solution designed to reduce waste by 50%: Signite.
Consumers’ demands have caused manufacturers to need updated equipment capabilities. However, halted manufacturing due to the pandemic caused a roadblock. Enter refurbished equipment, a lower-cost, more quickly available solution.
Based on a severe worker shortage, automated guided vehicles (AGVs) are enabling companies to rethink the deployment of their workforce. Designed to run on the warehouse floor and handle repetitive tasks, some AGV models can reach and retrieve pallets with or without an operator.
In the midst of the launch of several new products, Tequila Cazadores offers an immersion experience highlighting the brand’s history, sustainability practices and the standards that go into its premium status.
LIFEAID Beverage Co. has hit the ground running post-pandemic with two recent product launches and a return to in-person tastings. On the road ahead, consumers can expect to see more functional offerings and “exciting” news in 2022.
When it came to shopping this past year, many consumers prioritized one-stop shopping and cost savings as they dealt with the complexities of the pandemic. These priorities aided the warehouse clubs and supercenters channel as more consumers stockpiled goods and dealt with reduced shopping options.