SodaStream, a division of Purchase, N.Y.-based PepsiCo Inc., introduced certified organic, shelf-stable Kombucha Concentrate to its lineup of at-home beverage products. Kombucha has seen a rise in popularity during the past decade because of its intended health benefits, but in the past it has been difficult to make at home because of its long preparation time — that all changes now.

Airport City, Israel-based SodaStream International Ltd. announced the arrival of its newest sparkling water maker. Previously unveiled at the International Home & Housewares Show with the name Spirit, the entry-level machine,with the U.S.-specific name of The Fizzi, arrives on American retail shelves this month.

In the midst of the test launch of its new Pepsi HomeMade line in Florida markets, SodaStream USA, Mt. Laurel, N.J., reports that consumer responses for the trial products have thus far been positive.

In 2013, U.S. retail sales of home soda machines increased 30 percent compared with the previous year, according to The NPD Group, Port Washington, N.Y.

SodaStream International Ltd., Airport City, Israel, announced a strategic agreement with Sunny Delight Beverages Co., Cincinnati, to co-develop SunnyD Tangy Original Orange, Orange-Strawberry and additional flavors exclusively for the SodaStream home beverage carbonation system.

SodaStream International Ltd., Airport City, Israel, announced a strategic agreement with Bethenny Frankel’s Skinnygirl brand to co-develop a line of better-for-you flavors for use with the SodaStream home beverage carbonation system.

As the seasons change, fashion and tabloid magazines jump on the opportunity to highlight the latest fashion trends. In its latest white paper, Chicago-based Euromonitor International uses that same mentality for the beverage marketplace.

SodaStream, Mount Laurel, N.J., announced the launch of three new flavors co-branded with Ocean Spray Cranberries Inc., Lakeville-Middleboro, Mass.

Sprizzi Drink Co Inc. launched a same-named at-home beverage machine for single-serve portions.

SodaStream International Ltd., Airport City, Israel, announced that it will kick off its 2013 global advertising campaign during Super Bowl XLVII on Sunday, Feb. 3, 2013.