Click on the buttons to view information:
Tuesday, March 19th
11:30 am - 5:00 pm
6:00 pm - 8:00 pm
7:00 am - 5:00 pm
8:00 am - 9:00 am
Breakfast / Exhibits Open
9:00 am - 10:00 am
Keynote Address: E-commerce & the Digital Distribution Frontier
Cory Rellas, CEO, Drizly
Cory Rellas, CEO of online alcohol deliver service Drizly, talks about the impact of e-commerce on beverage distribution and how partnering with wholesalers is enhancing operations across the supply chain.
Cory Rellas is a co-founder and CEO of Drizly. Before Drizly, he spent 4 years as an Associate at Bain Capital Credit focusing on high yield and distressed investments within the industrial and metals and mining space. Prior to Bain Capital, Cory worked at the University of Notre Dame Endowment within their private real estate portfolio. Cory graduated from Notre Dame in 2009 with a BBA in Finance where he was also a Captain of the Notre Dame Varsity soccer team. Cory grew up in Plano, Texas and despite spending 9 years in Boston, he maintains his loyalty to Dallas sports teams.
10:00 am - 10:30 am
Break / Exhibits Open
10:30 - 11:30 am
General Session Panel: Going Big: Harnessing Big Data in Fleet & Warehouse Operations
Dan Betz, Executive Vice President, Operations, Andrews Distributing
Lester Jones, Chief Economist, The National Beer Wholesalers Association
Kris Hacker, VP of Analytics & Business Development, Columbia Distributing
Beverage operations are inundated with data from the road, from trading partners and within their own facilities. A panel of distribution experts offer their insights on what it all means and how you can manage it to optimize your operation.
Current responsibilities: Oversees operations of the distribution center team, logistics team (focusing on intercompany logistics, forecasting and planning team, facility team, and fleet team.
Past positions and responsibilities: Leader with broad, senior-level supply chain experience who has worked in numerous industries including multi-billion dollar Fortune 500 companies in the beverage, automotive, and flooring industries. With a proven track record of driving strategic and operational change initiatives across the entire supply chain that result in a combination of lower costs and service improvements. A supply chain executive that has managed organizations with both domestic and international scope responsibilities. Experience with managing highly talented cross functional teams. Responsible for setting the overall strategic supply chain direction for an organization managing complex, multi-site distribution networks which includes forecasting/planning, purchasing, customer call center and transportation/warehousing operations.
Education: Temple University BBA, Operations Management/Supply Chain Management
Professional and community afflictions:
MillerCoors Distributor Council member
Constellation Distributor Council member
Allen Chamber of Commerce Board
Lester Jones serves as the Chief Economist for the National Beer Wholesalers Association, a national trade organization that represents the interests of more than 3,000 licensed beer distributors that service every state. He has more than 20 years of experience in research, survey methodology and applied business economics. He most recently served as Chief Economist at the Beer Institute, where he developed and executed significant research initiatives that helped shape America’s beer industry. He also has become a recognized public speaker, offering in-depth technical, analytical and quantitative expertise.
As NBWA Chief Economist, Jones tracks the economic factors that impact the beer distribution industry and alcohol policy decisions at the federal, state and local levels. He evaluates and develops primary industry data, including economic impact, tax impacts, sales and volume data. In addition to his decade of work at the Beer Institute, Jones previously worked for Arbitron Company (Nielsen) in Columbia, Maryland, and the Regional Economic Studies Institute at Towson State University in Maryland. Jones has a Master of Science in Economics from the University of Delaware and is a Certified Business Economist.
Kris Hacker is the Vice President of Analytics at Columbia Distributing, the largest beverage distributor in the Pacific Northwest and the fifth largest in the U.S. As a member of the Business Development Department, Kris leads a team of analysts publishing actionable dashboards, reporting and analytics to drive results in sales and operations. Kris is a 14-year veteran with Columbia, holding a variety of managerial roles in finance and administration.
Before joining Columbia, Kris spent 22 years with the Pepsi Bottling Group of Washington where she held various positions, ending as the Financial Process Manager responsible for process improvement and internal audit.
Kris holds a Bachelor of Science degree in Business Administration from Central Washington University. She lives in Auburn Washington with her husband Rick and her two children Tony and Ryan. Kris enjoys the outdoors, especially getting out on the water kayaking, snorkeling and diving.
11:30 am - 12:00 pm
12:00 - 1:30 pm
Roundtable Luncheon / Exhibits Open
1:30 pm - 3:00 pm
1:30 pm - 2:15 pm
CDL Training, Recruitment & Retention
Steve Golladay, Manager and Owner, Total System Thinking Solutions
Finding qualified drivers is challenging enough. Keeping them on your team is an even bigger challenge. We look at strategies for finding, training and keeping your road team engaged.
Manages a Supply Chain consulting company focused on distribution optimization, warehouse processes and methodology, sales capabilities, supply chain execution evaluations, and strategic leadership including business process and change management.
Formally Vice President Supply Chain Services and Support; Coca-Cola Bottling Company Consolidated (CCBCC), President Swift Water Logistics
Thirty-five plus years of experience across the US in the food and beverage sales, marketing, and supply chain as well as the transportation industries.
Led sales, marketing, customer management, equipment services, re-manufacturing, and process improvement services in operational management as well as support and oversight.
Helped create and manage a startup subsidiary for Coca Cola around Supply Chain Process Improvement consulting with outside clients on supply chain processes from order generation, warehouse system redesign, delivery and merchandising.
University of North Carolina – BS Chemistry Major/Physics Minor
Cyber-security for Today’s Beverage Facilities
Steve Holtsclaw, Director of IT, Del Papa Distributing
We are long past the days when warehouse security meant just locking the doors. A beverage distribution IT expert explores the rapidly changing world of cyber-security.
Steve Holtsclaw began with Del Papa Distributing Company, a distributor of Anheuser-Busch beers and numerous import and craft brands, in 2010.
Prior to that, Steve was in the United States Marine Corps for 10 years. Steve had numerous responsibilities in the Marine Corps including; Data Networking Specialist, Defense Messaging Specialist, Radio Operator, and Combat Marksmanship Instructor. Steve was deployed twice in support of Operation Iraqi Freedom.
Steve attended Kent State University from 2007-2010 studying Business Management & Information Systems. Presently, Steve is the Director, Information Technology at Del Papa Distributing where he leads a department of IT professionals responsible for; daily IT operations, business process innovations, internal and external client relations, continuity, disaster recovery, cyber-security and research & development. Steve’s focus, determination, and discipline have led to his success in the Marine Corps and at Del Papa Distributing where he continually strives to bring operational innovations to expand the use of technology in the beverage distribution business.
2:15 pm - 3:00 pm
On Autopilot: The Potential Impact of Autonomous Vehicles
Matthew Trentacosta, Automotive Advisory Services Consultant, IHS Markit
As a consultant in IHS Markit’s Automotive Advisory Services Practice, Matthew performs focused and custom analysis within the global automotive marketplace for vehicle manufacturers, suppliers, and governmental agencies. He has experience in the global automotive business, having conducted numerous global studies. He also has experience in analytic services.
Matthew has a bachelor’s degree in Marketing from Central Michigan University.
Matthew has completed several analytical studies focusing on automotive matters. These include:
- Passenger car and commercial vehicle powertrain technology studie
- Lead automotive analyst on IHS Markit’s “Reinventing the Truck” study
- EPA/NHTSA’s joint rulemaking on fuel economy and GHG
- Medium and Heavy-Duty technology integration studies
- Before joining IHS Markit, Trentacosta worked at The Martec Group for 3 years in their automotive consultancy group.
Self-driving forklifts may be finding their way into beverage warehouses, but self-driving vehicles for beverage delivery seem to be years away. What’s the outlook for this new technology and how could it potentially impact your operation?
End to End Automation for a Smarter Warehouse
Bob Ogden, director of operations, R.H. Barringer Distributing Co.
A distributor offers a detailed case study on the implementation of tech tools across his entire operation and how it’s reduced errors, streamlined processes and delivered a rapid return on investment.
3:00 pm - 3:30 pm
Break / Exhibits Open
3:30 pm - 5:00 pm
3:30 pm - 4:15 pm
All-Electric: The Future of Sustainable Fleets?
Susan Beardslee, Principal Analyst, Intelligent Transportation & eFreight, ABI Research
An expert in vehicle electrification discusses the prospects for electric truck technology and how it could play a more meaningful, expansive role in beverage distribution.
Susan Beardslee, Principal Analyst at ABI Research, provides global intelligent transportation and e-freight research coverage, including commercial vehicle telematics, heavy duty and agriculture equipment technologies and multi-modal service models. She leads research on emerging areas such as analytics, prognostics, and over-the-air (OTA) updates, Freight as a Service (FaaS), gateways and electrification. Susan’s background includes relevant experience in embedded technologies and IoT, advanced automotive, transport, and UAVs. She previously worked for Intel and ON Semiconductor and held a variety of positions with other semiconductor manufacturers and suppliers. She assumed roles in market research, as well as strategy, operations management, competitive analysis, and IT, including cybersecurity management. Susan holds a B.S. in Marketing, as well as an M.B.A with a focus on Supply Chain from Arizona State University.
Recruiting & Retaining for Today's Automated Warehouse
Gary Thompson, Executive Vice President & General Manager, Powers Distributing
In today’s increasingly tech-heavy distribution environment, warehouse teams must constantly be developing new skill sets. Find out how to find, train, retrain and retain first-rate staff for this modern reality.
Gary Thompson is the Chief Operating Officer and General Manager of Powers Distributing of Michigan. Gary’s background is over 30 years in the beer business beginning on the supplier side with Miller Brewing Company and over 20 years with Powers Distributing. Gary started his career in public accounting prior to transitioning to the beverage business. Gary’s background includes significant work in mergers and acquisitions (both on the supplier and distributor side), systems development and finance. Gary is also a certified Client Facilitator in the FranklinCovey system.
Powers Distributing is an award winning distributor, Michigan’s largest MillerCoors distributor. Powers carries over 100 brands and 2000 sku’s. With over 3000 customers and $100 million in sales, Powers has doubled in size over the past 20 years. Powers runs over 40 route trucks daily and uses over 10,000 gallons per month of diesel fuel.
4:15 pm - 5:00 pm
Containing Costs Amidst Rising Freight & Fuel Prices
Julio Lopez, Fleet Supervisor, Silver Eagle Distributors
The all-too-brief reprieve from surging fuel prices seems to be ending, while the cost of freight continues its upward trajectory. What should your operation be doing to manage this new normal?
Strategies to Reduce Risks & Costs When Upgrading & Expanding
About to outgrow your facility? Are you in the market for a system upgrade? Find out how to manage growth, whether you’re moving to a new facility, expanding your existing one or investing in new tools and technologies.
Chet Willey has over 30 years of experience in international logistics and transportation. He has managed distribution operations for Procter & Gamble and Miller Brewing Company and worked as an internal consultant for Miller Brewing Company in identifying and implementing logistics improvements for their distributor network.
He currently is the President of Chet Willey Associates, LLC (www.chetwilley.com) and has designed layouts for over 400 beverage and food distribution facilities throughout the United States and Mexico. Other areas of expertise include productivity improvements, delivery analysis, automation and calculating warehouse space requirements for the next 5 to 10 years.
He received his Bachelors and Masters Degrees in Industrial Engineering from Oklahoma State University and received the Lifetime Achievement Award from Beverage World. He frequently is a guest speaker at various national conventions such as National Beer Wholesalers Association (NBWA), National Alcohol Beverage Control Association (NABCA) and BevOps/Fleet Summit.
Starting full time in 1994 as a delivery driver, Julian has spent the last 24 years working in the beverage industry. Julian worked at Giglio Distributing from 1994 to 1999, where he stayed primarily in the wine and spirits department as a delivery driver, merchandiser, and then as a salesman.
In 1999, Julian went to work for The Gallo Winery in the Louisiana market. There he worked as a salesman before his promotion to district manager. Taking the great training he received at the Gallo Winery, he came back to work for Giglio Distributing in 2001.
Julian has worked on the Red Bull Team as the Sales Manager over both Beaumont and Longview Branches, On-Premise Sales Manager position for Giglio Distributing, and transferred to Tyler to run the newly purchased Palestine branch as the Sales Manager.
Currently, Julian is the Craft Import Sales Manager at the consolidated Tyler facility where he manages over 27 suppliers, which include Constellation, Heineken USA, Gambrinus, Boston Beer, and Mark Anthony to name a few. While managing those suppliers, Julian has spent the last 18 months planning, designing and managing the construction of the new facility.
5:00 pm - 6:30 pm
Networking Reception / Exhibits Open
Thursday, March 21st
7:00 am - 11:00 am
7:30 am - 8:30 am
Breakfast / Exhibits Open
8:30 am - 9:10 am
Keynote Address: Classic Brands Tackle the Modern Supply Chain
Ron Kane, Chief Supply Chain Officer, Pabst Brewing Co.
Ron Kane, Chief Supply Chain Officer at Pabst Brewing Co, details the complexities of the evolving U.S. distribution landscape from the perspective of the country’s fifth-largest beer company.
Ron Kane joined Pabst as Chief Supply Chain Officer in September 2018. Prior to joining Pabst, he was the VP of Supply Chain & Distribution for Stone Brewing in Escondido, CA. He led the team accountable for all Procurement, Planning, and Logistics for Stone, and also had responsibility for the technical operations of Stone Distributing Co, SoCal’s largest craft focused distributor with 48 craft brands. Prior to Stone, Ron spent 5 years as VP of North American Operations for Monster Energy. He led the group during a period of enormous growth, which included the complete transition of the NA distribution network to the Coca-Cola system, to include CCR’s transition to a franchise system. Ron also spent 20 years with Nestle Waters North America in a series of Logistics and Manufacturing leadership roles, both domestically and internationally.
Ron has lived in SoCal for over 12 years, and now calls Encinitas home with his wife Viki. Their daughter Sydney is a proud Junior at the University of Washington in Seattle.
9:00 am - 10:00 am
General Session Panel: Safety Training & Management on the Road and in the Warehouse
Panelists: Gary Yurt, President/Chief Safety Adviser, Industrial Safety & Training Services
Brian Lundberg, Operations Manager, Atlas Distributing
Eric Joseph, V.P. of Operations, Del Papa Distributing
Our expert panelists ponder policies and best practices for a safer working environment across all levels of your organization.
A senior safety consultant with nearly three decades of professional experience, Gary currently serves as the President/Chief Safety Adviser of Industrial Safety & Training Services (ISTS, Inc.) in Louisville, Kentucky. In this executive capacity, he oversees a staff of 20 safety professionals responsible for aiding 150 clients across USA. In addition, Mr. Yurt teaches corporate safety teams procedural rules and standards set forth by the Occupational Safety and Health Administration (OSHA), the Environmental Protection Agency (EPA), and the U.S. Department of Transportation. Before opening the doors to Industrial Safety & Training Services, Gary Yurt held middle management level safety positions with Borden Chemical, Inc. (now known as Hexion Specialty Chemicals Inc.), and General Electric Appliances. Gary has served the three local communities for 34 years as a volunteer and career firefighter holding the rank of Fire Chief. Gary also is also on staff at Eastern Kentucky University, where he has served 9 years instructing is the OSHA training institute. Throughout his career, Gary Yurt has balanced his professional duties with academic advancement. He holds several degrees and certificates, including a Bachelor’s degree in Industrial Risk Management and Safety Engineering and a Master’s degree in Loss Prevention and Safety Administration, both of which he earned from Eastern Kentucky University.
Eric Joseph began his career with Del Papa Distributing in 1996, starting as one of the company’s original group of college-graduate Trainees. The Trainee program gave Eric a very broad base of understanding about the company and the beer business, as he literally worked in every department, learning virtually every facet of the beer industry. Moving forward, Eric worked in Marketing as a Geographic Marketing Coordinator. He then advanced to a Sales Representative position. Next, he fulfilled the role of the Company’s Revenue Management Coordinator, overseeing all aspects associated with the Company’s pricing process. Following this, Eric worked as a Business Analyst. For two years Eric worked in the Company’s Financial Services department as the Director, Asset Control & Auditing. Eric later assumed the role of Warehouse Operations Manager of the Company’s NE distribution center in Beaumont, TX. In 2010 Eric was named to his current role of Vice President, Operations, where he manages the operation of all three of Del Papa’s facilities and its fleet of over 240 vehicles.
Eric attend Lamar University in Beaumont, Texas where he earned a Bachelor’s degree in Marketing.
Following graduation from Lamar University in Beaumont, TX with a Bachelor’s degree in Marketing, Eric Joseph started with Del Papa Distributing in 1996 in the company’s Management Trainee program. In this role he received valuable training and practical experience in virtually every facet of the beer business, the Del Papa way!
Upon completion of the program, Eric began his career in the Marketing department as a Geographic Marketing Coordinator. Next, he joined the Sales team as an Advance Sales Representative preselling the product portfolio to his assigned retailers. Eric’s adaptability to change and willingness to learn continued as he accepted the role of Revenue Management Coordinator working in all aspects of the product pricing process while working closely with the Vice-President, Sales & Marketing and the company’s suppliers. He continued in the Sales & Marketing realm as a Business Analyst, then joined the Financial Services team as the company’s Director, Asset Control & Auditing. Continuing to develop himself, Eric moved into the Operations arena overseeing all aspects of warehousing as the Warehouse Operations Manager at Del Papa’s Beaumont, Texas, distribution center. Following all of that, some might say Eric has a hard time holding down a position! But in reality, it was his broad-based knowledge of the business and the company that led to his being named Vice-President, Operations in 2010. With more than 21 years with Del Papa Distributing, as Vice-President, Eric oversees the operation and maintenance of three distribution centers that receive, warehouse, and ship over 10.5 million cases annually to retailers across 17 counties along the Gulf coast of Texas. Eric also has full responsibility for the company’s fleet of more than 240 vehicles and the company’s safety programs.
10:00 am - 10:30 am
Break / Exhibits Open
10:30 am - 12:00 pm
10:30 am - 11:15 am
What's on the Regulatory Horizon
David Consider, Senior Safety Adviser, National Safety Council
Catch up on all of the most important road regulations that will directly impact your business.
From Receiving Docks to Store Shelf – What Works, What Doesn’t Work?
Greg Ellis, President, Precision Distribution Consulting
Explore the sequence of best practices for a day in the life of a case. These include in sequence receiving, storage, mixed SKU, quality control, truck loading, fleet composition, go to market strategy and ultimately store shelf deliveries.
11:15 am - 12:00 pm
A World-Class Vehicle Maintenance Plan
Andrew Zak, Master Lead Technician, Silver Eagle Distributors
Hear from a pro about how to set up an optimal maintenance schedule and what facets of your fleet need to be addressed at which intervals. Take home few more tools and techniques to minimize downtime.
When Mother Nature Intervenes: Protecting Your Supply Chain in the Wake of Natural Disasters
Greg Stephens, Director of Facility Management, Silver Eagle Distributors
Silver Eagle Distributors is based near the heart of one of last year’s most destructive storms. Learn vital techniques from the Houston-based wholesaler on all levels of natural disaster preparedness to ensure minimal disruption to your business and the local supply chain.
30 years of progressive responsibility at Silver Eagle Distributors LP headquartered in Houston, Texas.
- Largest A/B wholesaler in the country
- 06 warehouses
- 02 depots
- Over 600,000 sq feet of CEW
- Over 200,000 square feet of support areas (office, etc)
- District Sales Manager
- Regional Sales Manger
- Sales/Service Manager (pre-sell drivers)
- Pre-sell Sales Manager
- Warehouse Manager
- Operations Manager
- Corporate Warehouse Manager
- Owner’s representative (new construction)
- Director of Facility Management (current)
- Assisted with implementation of pre-sell system
- Implemented bulk (18 wheeler) delivery system
- Implemented sales/service department (drivers) for pre-sell system
- Instituted an incentive/pay system to award performance and increase retention of warehouse employees
- Implemented a system whereby non – sales personnel were responsible for management of facilities
- Owner’s representative involved with the construction of two new facilities valued at over $60 million
- Responsible for renovations/additions to existing buildings in excess of $25 million
- Established a facility management department to establish corporate service contracts and suppliers promoting cost savings and quality performance
12:00 pm - 12:15 pm
Load Buses and travel to Las Vegas Motor Speedway for Ride & Drive/Equipment Demo
1:00 pm - 4:00 pm
Ride & Drive/Equipment Demo
4:00 pm - 5:00 pm
Return to M Resort
Open Evening for Sponsor/Customer Dinners and Networking