Allison Ellsworth
Founder & Chief Brand Officer
Poppi
Allison Ellsworth leads the Austin-based beverage company’s overall brand strategy and innovation. She pioneered the brand’s cultural cache and digital-first approach, attracting a loyal community of over 500K followers and celebrity brand fans including Noah Beck, Russell Westbook and J.LO. Within 24 months, Poppi was awarded BevNet’s “campaign of the year”, went viral on TikTok with 1B+ page views, and ranked #1 on Amazon search for “soda”.