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Beverage NewsBottled Water

Primo Brands announces successful completion of merger

Primo Water, BlueTriton Brands merge to deliver healthy hydration to consumers, businesses

By Staff Beverage Industry

Primo Brands Corp. announced the successful completion of the merger of Primo Water Corp. and an affiliate of BlueTriton Brands Inc., creating Primo Brands, a leading branded beverage company in North America with a focus on healthy hydration.

“I am honored to lead our combined company and our team of world-class associates,” said Robbert Rietbroek, CEO of Primo Brands, in a statement. “Together, we are forming a differentiated leader in branded beverages. With a highly competitive portfolio of brands, a variety of formats and offerings across price points, and a vertically integrated, coast-to-coast manufacturing and distribution network across North America, we believe Primo Brands is strategically positioned to accelerate growth, deliver superior products and services for our customers and consumers, and be a best-in-class U.S. beverage company.

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