Ritual Zero Proof announced the launch of its newest addition to join its non-alcohol lineup: Aperitif Alternative.
With its red hue, Ritual's non-alcohol aperitif is crafted of all-natural botanicals, blending herbed citrus and spice notes to combine the assertive bitterness of an Italian aperitivo with the complex sweetness of a French vermouth, the company says. The Aperitif Alternative is additive to Ritual's existing product line, pairing with its other products, including Ritual’s Gin Alternative or Whiskey Alternative for fully non-alcohol negronis and boulevardiers, it adds.