In 2018, Business Insider called attention to a question everyone wants to know: Is it soda or pop? The answer, as denoted in the article by Mark Abadi, stems from a web project by Alan McConchie titled “Pop Vs. Soda,” where more than 400,000 people voted. The statistics, last generated in August 2015, showed that the term people use for carbonated soft drinks (CSDs) all depends on where you grew up.
Regardless of what you call CSDs, sales of these beverages “have gone flat” in the United States over the past year, according to Arielle Rose, senior industry research analyst at New York-based IBISWorld.