In collaboration with Grammy-award winning artist Rosalía, The Coca-Cola Co., Atlanta, announced the launch of its newest Coke Creation: Coca Cola Move, bringing to life the transformational power of music.

“Transformation as a means of self-expression is powerful and resonant for today’s generation, and music is the universal language for transformation” said Oana Vlad, senior director of global strategy, The Coca Cola Co., in a statement. “Partnering with the inspirational and genre-defying Rosalía to bring to life our latest drop under Coca Cola Creations has been a blast and has broken new ground for Coca Cola Creations. Coca Cola Move transforms the experience of drinking Coca Cola.”