Limited-edition holiday packaging available for Chardonnay varietal nationwide
Franzia has dressed up its Franzia Chardonnay box with a colorful holiday ugly sweater design, available for a limited time only. The classic knit holiday sweater graphics are accompanied by a printed-on-the-box bow and gift tag, so gift givers can easily fill in the tag and place the box right under the tree or directly into the hands of eager friends, or, as many call them, “franz,” the company says.
The limited-edition holiday box will be available for purchase in retail stores nationwide beginning while supplies last for a suggested retail price of $17.99. This is the second seasonal packaging design for Franzia, following the limited-edition Patriotic box design, which debuted in May.