Although marking and coding formats provide product-specific information, such as information about a product’s price, manufacturing date, batch number, expiry date and shelf life, experts note that new technologies are further assisting beverage operations by improving supply chain traceability and product visibility.
“We are seeing two central themes impacting the beverage industry as it relates to coding and traceability equipment,” explains Ryan Petty, strategic account manager at Chicago-based Domino Amjet.