Miller Lite launches limited-edition can to honor female brewers
Can features Mary Lisle, country’s first recorded female brewer
This Fourth of July, Miller Lite is reimagining its iconic design to celebrate the trailblazing impact women have made in beer with the limited-edition Mary Lisle can, inspired by the country’s first recorded female brewer and her revolutionary contributions to the American brewing industry. In 1734, Mary successfully ran a Philadelphia brewery, becoming the first American woman to own and operate one. But through time, women were excluded from the industry as others saw an opportunity to cash in on the nation’s love of beer, forcing most women out of the business altogether, the company notes.
“When people think of beer, they think of men; there are very few people who realize that we actually have women to thank for beer in America,” said Elizabeth Hitch, senior director of marketing for Miller Lite, in a statement. “There’s no better time to celebrate and put women back into the history books of beer than on the single largest beer selling weekend in America.”