As the world becomes more accustomed to the challenges of an ongoing pandemic, consumers are striving for balance in all aspects of their life. Still, rather than sacrificing on indulgent beverages, consumers are embracing them with some slight modifications, experts note.
Last fall, experts at the Louisville, Ky.-based Flavorman revealed that drink trends to watch for in 2022 include big and bold flavors, along with guilt-free indulgence, as a return to simplicity will dominate drinks in the new year.