On-site, digital shopping options help supermarkets thrive
Although the pandemic has influenced supermarket performance on multiple fronts, the channel has remained healthy for the most part, according to experts. The beverage market’s performance in the channel remains steady, while current conditions have prompted many supermarkets to adopt digital/online shopping options that likely will carry into the long term.
According to Statista Research Department’s Sept. 4, 2020 update, “U.S. Supermarkets Statistics & Facts,” supermarkets and other grocery stores sales in the United States exceeded $650 billion in 2019. Despite this, according to IBISworld’s “Supermarkets & Grocery Stores in the US: Market Size 2003–2026” report, the market size for supermarkets and grocery stores in the United States for 2020 as of November was $656 billion.