Josh Cellars begin initial rollout of Prosecco Rosé
National launch slated for March 2021
Josh Cellars, a brand of Deutsch Family Wine & Spirits, Stamford, Conn., is helping Americans celebrate everyday moments of gratitude with its new Prosecco Rosé, which begins a staged launch this December in New York, Massachusetts, Maryland and Connecticut, followed by a national launch in March.
This news comes approximately one year after Josh Cellars introduced its first sparkling wine: Prosecco. Josh white Prosecco is the fastest growing, and fourth largest Prosecco in the United States, the company says. Italy recently approved Prosecco DOC Rosé as a recognized classification, and Josh Cellars will be among the first to market.