Atlanta Hawks All-Star to be featured in brand activations, social content
BODYARMOR, a brand BA Sports Nutrition, Queens, N.Y., announced a partnership with Atlanta Hawks All-Star Trae Young as the brand’s newest athlete partner.
As part of the new partnership, Young will be featured in a variety of upcoming brand activations and social content. The basketball star also will appear in in-store and external advertising campaigns and help generate awareness for the brand in Atlanta and across the country.