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Home » Kum & Go, Boxed Water to plant 8,000 trees

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Kum & Go, Boxed Water to plant 8,000 trees

Brands partner for “Better Our Planet” campaign benefitting U.S. forests

May 6, 2020
KEYWORDS beverage partnerships / beverage philanthropy campaigns / eco-friendly / sustainable packaging
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In response to the rising demand for sustainably packaged water, Boxed Water Is Better has partnered with Kum & Go over the past two years to offer an alternative to plastic water bottles across their locations in 11 states.  As part of this partnership, Kum & Go has joined Boxed Water’s Better for Our Planet campaign, committing to plant at least 8,000 trees in needy U.S. forests. Kum & Go joins the community of retailers across the country making a statement that Sustainability Matters. Entering its fifth year, the Better for Our Planet campaign showcases Boxed Water’s commitment to giving back. The brand plants two trees every time a social media post features Boxed Water and the hashtag #BetterPlanet. This effort already has resulted in 850,000 tree plantings in National Forests, where wildfires and natural causes destroy roughly 7 million acres each year.

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