At a time when it’s needed most, beverage brands are becoming part of a collective effort to spread care and kindness during this global pandemic to healthcare workers, the elderly, and at-risk children and communities.
One such brand, New York-based Chlorophyll Water partnered with Erewhon Markets to provide free water to senior citizens during their 6-7 a.m. “elderly hours.” The brand also has teamed up with Whole Foods Market and its partners Bowery Mission, Hillside Food Outreach and Holy Apostles Soup Kitchen to serve the homeless, provide food delivery to quarantined senior citizens and provide Chlorophyll Water for urgent bottled water requests.