In the Maroon 5 song “Sugar,” the band references a man’s need for love from the woman he cares about when they sing, “Need a little sweetness in my life, your sugar, yes, please, won’t you come and put it down on me.” However, if the songwriters had been watching the sweetener trends, they might have been more inclined to mention a more in vogue sweetener.
When the Food and Drug Administration (FDA) released the 2015-2020 Dietary Guidelines, the guidelines garnered attention as it recommended a limit for Added Sugars of no more than 10 percent of a person’s daily calorie intake. That recommendation has been one of the collection of factors and trends that have resulted in the evolution of how consumers are shopping today.