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2019 State of the Beverage Industry: Bottled water remains No. 1
Category driven by consumers wanting healthier alternatives
According to a January statement from the Alexandria, Va.-based The International Bottled Water Association (IBWA), more than seven in 10 Americans (72 percent) say bottled water, still and/or sparkling, is among their most preferred non-alcohol beverage. This marks an increase of 9 percent compared with the previous year, the association notes, citing data from its Harris Poll.
Other poll findings note that nearly 93 percent of respondents say bottled water should be available wherever other drinks are sold; 89 percent note they drink bottled water while traveling; 82 percent consume water at work; and 75 percent drink water at home, the statement said.