The AMC historical spy drama “Turn” highlighted many of the creative practices that the revolutionaries utilized to confuse and evade the British soldiers. Among the common practices that prominently were featured was the use of invisible inks to avoid exposure should the message get into the wrong hands. Technology today has elevated the capabilities of inks not just for communications, but also for branding aspects within the consumer packaged goods market.

Beverage-makers today are turning to inks and coatings to create a deeper purpose and connection with consumers and the products they purchase, experts note.