This past fall, the phrase camp fire took on a deeper meaning as people across America followed the progress of the Northern California wildfire dubbed Camp Fire. Named after Camp Creek Road, where its origin hails, the Camp Fire began Nov. 8 and spread throughout the region until it was fully contained Nov. 25. According to the San Francisco Chronicle, the fire burned 153,336 acres and claimed the lives of 85 people. Many companies and consumers stepped up to help those impacted by the fire. In the beer community, Sierra Nevada Brewing Co., Chico, Calif., has not only given of itself but has created an opportunity for other members to help those who were and continue to be impacted by this wildfire.
The Camp Fire originated in Butte County in Northern California, the county in which Sierra Nevada Brewing’s headquarters resides, and came uncomfortably close to the craft brewer’s operations.