In its first nationwide bus tour, High Brew Cold Brew is touring the country in a refurbished, red-and-silver 1952 GMC Coach bus, aptly named the hashtag #HighBrewLiner. From its first stop June 6-11 in Denver and Vail, Colo., to its anticipated final stop Oct. 27-29 in New Orleans, the maiden voyage is designed to fuel guests with refreshing, cold-brew coffees at pit stops in 31 cities nationwide, the company says. OutCold, an experiential marketing firm, turned the coffee company’s vision into reality. “You can bet we are going to consume a busload of cold-brew during this aggressive five-month tour, but we are walking the walk because High Brew is truly for those who do,” said Fritz Heffinger, chief executive officer of OutCold, in a statement.