When hurricane season arrives, meteorologists and those living along the Gulf and Atlantic Coasts rely on sophisticated data tracking and expert monitoring to stay informed and keep safe. To keep pace with an explosive number of SKUs, the beverage industry avoids the “eye of the storm” by equipping field staff with handheld technology and streamlined direct store delivery (DSD) solutions to capture data, track vehicle locations and improve productivity.
Derek Curtis, vice president of sales at Minneapolis-based HighJump, notes that the large volume of data required to effectively manage field operations is far too significant to rely on memory or manual, paper-based solutions.