Nestlé Pure Life released its 2016 limited-edition Share-A-Scare Halloween bottles. The 8-ounce bottles are available in eight different Halloween-inspired designs. Available through Oct. 31, the holiday packaging can be purchased in 24-packs at a suggested retail price of $3.49.
This fall, Robert Mondavi Private Selection introduced a bold new packaging design nationwide that pays homage to the founding winemaker’s legacy of making quality, expressive wine, the company says. The sleek and elegant redesign still features the brand’s iconic tower logo and similar design elements, but with an elevated new color scheme and bottle design, which are emblematic of the brand’s key values, it says. In addition to a revamped label, the new packaging renovations include an updated bottle shape — broader shoulders and a tapered profile for red wine with a heavier glass weight. Additionally, the Sauvignon Blanc, Riesling and Pinot Grigio varietals now feature a new screw cap. “The focus of this redesign project is to make the outside of the bottle feel as premium as the product inside,” said Jon Guggino, vice president of marketing for Robert Mondavi Private Selection, in a statement. “The new packaging is indicative of the brand’s relatable and grounded personality, while also embodying our timeless tradition of producing quality, well-balanced wines.”