Like many others, I spent my Memorial Day weekend camping. During the trip, I tried as hard as I could to push work out of my mind, and relax for a work-free weekend. However, at several points throughout my trip, I couldn’t help getting excited about the several beverage-related things I noticed. Everything from a street named Budweiser Avenue to centerpieces made from beer jugs and flowers caught my eye.
The longer I’m with Beverage Industry, the more I’ve noticed consumers’ loyalty to brands. At a small flea market in Wisconsin, I came across one example that really hit it home. It was impossible not to be drawn to the lights from D&J Creations’ booth of decorated bottles. Bottles from brands ranging from Jager to Pepsi were re-purposed for use as household decorations.