High Brew Coffee’s “For Those Who Do” perspective runs deeper than a business mantra. For founders David and Elizabeth Smith, “doing” took them on the sailing trip of a lifetime, helped them discover the benefits of cold-brewed coffee and uncover the company’s sustainable mission.
“[Our mantra] basically means [High Brew] will help you do whatever you are working on even better,” says David Smith, High Brew Coffee chief executive officer and co-founder. “Whether you are a student studying for an exam, an athlete training for an event, an artist deep in your work, an entrepreneur starting a company or simply working long hours behind a desk, our cold brew will help you optimize your performance and get you through your busy day.”