Goose Island to launch barrel-aged beers on Black Friday
AB InBev subsidiary to host release events in nine cities
On Friday, Nov. 28, Chicago-based Goose Island Beer Co. will release its Bourbon County Brand Stout (BCBS) line of barrel-aged beers through special beer-centric Black Friday events in nine cities including Boston; Chicago; Dallas; Philadelphia; Phoenix; San Francisco; Los Angeles; and Jacksonville, Fla. Black Friday has become a beer drinker’s holiday and a true reminder that good things come to those that wait, according to the brand of Anheuser-Busch InBev (AB InBev), Leuven, Belgium.
“The magic of our Bourbon County Brand Stout is the time and unpredictable weather conditions our beer experiences in the belly of each hand-picked bourbon barrel,” said Brett Porter, brewmaster at Goose Island, in a statement. “Our brewers, much like our fans, are passionate about Bourbon County, and we’re counting down the days until Black Friday when we can all enjoy the new variants of the Bourbon County family.”