My mother always taught me to plan my shopping lists around the weekly sale ad. By checking what types of meat, produce and consumer packaged goods (CPG) items are on sale, I can plan ahead for meals and snacks that will give me the best bang for my buck.
However, today’s shoppers seem to prefer to use their smartphones to find the latest deals. More than half of consumers with smartphones use them to compare prices, and 39 percent use them to find deals and discounts, according to an infographic by Cox Media Group.