Packaging News: Beverage-makers redesign packages to reflect values
Honest Tea, Agua among non-alcohol brands to get new packaging designs
Pernod Ricard USA introduced the Limited Edition Andy Warhol Absolut bottle, which celebrates the brand’s past collaboration with the artist. The bottle design embodies the brand’s commitment to supporting all things rooted in artistic expression and creativity, the company says. Approximately 4 million limited-edition bottles will be distributed worldwide. A portion of the proceeds will benefit The Andy Warhol Foundation in support of contemporary visual arts.