Anheuser-Busch releases Super Bowl commercial teaser
“Hero’s Welcome” spot supports U.S. military
St. Louis-based Anheuser-Busch’s Budweiser brand released a teaser trailer for its “Hero’s Welcome” commercial, which will premiere Feb. 2 during Super Bowl XLVIII. This 60-second advertisement, which is one of five Anheuser-Busch Super Bowl commercials running this year, continues Budweiser’s long-standing support of the U.S. military and celebrates returning troops, the company says.
“Hero’s Welcome” chronicles the homecoming of Lt. Chuck Nadd. To his surprise, his entire hometown of Winter Park, Fla., joined together in welcoming him home, the company says. The festivities included a full ticker tape parade complete with marching bands, antique military vehicles, the Veterans of Foreign Wars motorcycle club, and an appearance by the Budweiser Clydesdales, the company says.