C&C Group adds new trading division for on-trade wine portfolio
International Wine Services to market Oliver & Greg’s, other on-trade wines
Dublin-based C&C Group launched its International Wine Services (IWS) trading division to manage and market its newly acquired on-trade wine portfolio that includes the Oliver & Greg's brand, which it acquired earlier this year.
“We are delighted to be leading the development of the C&C Group's wine portfolio in the on-trade,” said Shaun Goode, commercial director of IWS, in a statement. “We are really excited to have such a well-known and successful brand as Oliver & Greg's to bring to retailers, who are already reacting enthusiastically to this development by the C&C Group.