Using one of the largest “focus groups” in Budweiser history, Anheuser-Busch collected feedback at summer-long, nationwide sampling events involving thousands of consumers in order to select three beers for its limited-edition Budweiser Project 12 sampler pack. The beers were selected from six small-batch beers brewed by 12 U.S. brewmasters. The winning recipes, named for the zip codes in which the beers were originally brewed, are from brewmasters