In the aftermath of Hurricane Sandy, a two-day superstorm that left a trail of destruction in New York, New Jersey, Connecticut and other areas of the Northeast including snow storms, floods, power outages, fires, billions of dollars in property damage and an estimated 110 U.S. deaths to date, according to a Nov. 4 article on CNN.com, beverage companies are doing their part to send relief aid to the affected Northeast communities.
Purchase, N.Y.-based Pernod Ricard USA contributed $100,000 to the American Red Cross to fund donations of bottled water and other needed supplies for those affected by Hurricane Sandy. The company also is organizing an employee fundraising drive to raise money and in-kind donations.