Packaging can be an important, yet difficult decision for beverage-makers. In this month’s category focus article about kids drinks, Sarah Theodore, global drinks analyst for Mintel Food & Drink, Chicago, notes that the kids market has been a little bit slow to embrace packaging innovation, but is starting to pick up steam. However, resealable pouch packages, the benefits of which include on-the-go convenience, have begun to catch on in the category, she says.
In a Euromonitor International video blog, “New Applications for PET Packaging,” Regina Maiseviciute, packaging research analyst at Chicago-based Euromonitor, mentions that PET packaging performed well globally from 2005 to 2010, which was driven by dairy as well as fruit and vegetable juices. Those categories provided new consumption opportunities as well as showcased lightweight convenience and innovation for PET plastic, she says.