In a way, The Coca-Cola Co., Atlanta, approached the occasion of its 125th anniversary with a celebration of change. The company has gone through a multitude of overhauls in its century and a quarter history that represent the evolution of its business and the industry, such as the following:
In addition to honoring its heritage, the company also looks at the occasion as a way to share its gratitude to the people who have kept the brand at the forefront of the beverage industry for more than a century.