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Brand Awareness
OUR PUBLICATION
WHY Beverage Industry?
Your most complete advertising resource reaching the entire beverage marketplace, Beverage Industry delivers a valuable global audience of beverage professionals to complement your marketing efforts in North America.
With respected editorial coverage of power beverage brands and niche drinks, no other publication delivers the right customers like Beverage Industry.
Coverage of the entire marketplace means Beverage Industry provides customers targeted access to the most innovative creative groups and admired leadership teams in the business.
Your partnership with Beverage Industry will extend your message each month to industry executives.
Advertising Perceptions**
96% of Beverage Industry readers took one or more actions after seeing an ad in the publication.
66% of readers trust companies that market with Beverage Industry.
90% of readers are involved in purchasing decisions.
CIRCULATION STATISTICS1
ADDITIONAL SPONSORSHIPS OR EXCLUSIVES
Annual Beer Category Report Sponsorships
State of the Industry Report Category Sponsorships
Craft Beer Report Sponsorships Available
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DIGITAL EDITION SPONSORSHIPS
Put your brand front and center with a Digital Edition Sponsorship as our dedicated readers access our intuitive, personalized and modern digital edition. Readers can interact with, scroll through and even listen to the articles each issue. We even offer readers an ever evolving, personalized content stream based on their content choices — all to boost engagement even further. Enhance your visibility further with a Persistent Banner Sponsorship. This positions your fixed, clickable banner ad at the bottom of the digital edition. Finally, our intuitive digital platform tracks ad engagement and click-metrics in order to provide insight into how your content is performing.
Increase your impact with these packages that allow you to take full advantage of our digital edition capabilities.
FULL SPONSORSHIP
(Limit one sponsor per issue.)
PACKAGE INCLUDES:
- Full Page Ad Across from front cover
- Mention with logo in Digital Edition Reminder eBlast
INTERSTITIAL SPONSORSHIP
(Limit one sponsor per issue.)
Ad will run in-between the page views on both desktop and mobile. 660 x 660 (ad will auto shrink to fit mobile screens).
VIDEO PAGE SPONSORSHIP
(Limit one sponsor per issue.)
Video will run as a stand-alone within the digital edition on both desktop and mobile.
PERSISTENT SPONSORSHIP
(Limit one sponsor per issue.)
As readers scroll through the issue, ensure you’re seen with a Persistent Article Banner that runs at the bottom of the screen in both desktop (728 x 90) and mobile (320 x 50) versions.
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WEBSITE ADVERTISING
Online Display Ads are an effective way to create clicks to your website. Beverage Industry aligns its website with Internet Advertising Bureau’s (IAB) standards in static or animated ads that appear throughout the pages of Beverage Industry's websites. Our responsive design means editorial content and advertising is presented in a readable and engaging manner for viewers across all devices.
Website Ad Sizes
78,309
Average Website Users1
| AD TYPE | DESKTOP | TABLET | MOBILE |
| Super Leaderboard | 970 x 90 | 728 x 90 | 320 x 50 |
| Leaderboard | 728 x 90 | 728 x 90 | 320 x 50 |
| Pushdown | 970 x 90 (expands to 970 x 415) |
728 x 90 (expands to 728 x 315) |
320 x 50 (expands to 320 x 415) |
| Billboard) | 970 x 250) | 728 x 90) | 320 x 50) |
| Half Page | 300 x 600 | 300 x 600 | 300 x 250 |
| Wide Skyscraper | 160 x 600 | 160 x 600 | 300 x 250 |
| Medium Rectangle | 300 x 250 | 300 x 250 | 300 x 250 |
| HOME PAGE ONLY | DESKTOP | TABLET | MOBILE |
| Rectangle Ad | 180 x 150 | 180 x 150 | 180 x 150 |
| Adhesion Banner | 950 x 90 (expands to 950 x 460) |
728 x 90 (expands to 768 x 768) |
320 x 50 (expands to 320 x 480) |
TOPIC SPONSORSHIPS
A topic sponsorship on bevindustry.com allows you to target visitors engaged with content around a specific topic that relates to your company and product. This sponsorship includes 4 ads per page with a total of 5 different ad slots across the article and topic pages.
TOP 10 TOPICS
- Wine & Spirits
- Beer
- Carbonated Soft Drinks
- Tea and Coffee
- Bottled Water
- Alternative Drinks
- R&D Features
- Sports Drinks
- Juice & Juice Drinks
- New Packages
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ONLINE RETARGETING
Enhance your online advertising program with ONLINE RETARGETING. Retargeting tracks industry professionals visiting bevindustry.com and then displays your ads to these professionals again as they travel to other websites. As a result of this increased visibility, your brand will enjoy greater post-impression recall and convert Beverage Industry's browsing customers into visitors to your website!
Purchase online display ads on bevindustry.com with a minimum of 10,000 impressions. Contact your sales rep for position availability and CPM pricing. Purchase a minimum of 300,000 Retargeting Impressions for 30 days.
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eNEWSLETTERS
Our eNewsletters deliver useful and timely industry news and information to our digital subscribers who request them. As a trusted resource for professionals, the Beverage Industry INSIDER Weekly eNewsletter is a great place to promote your company and its offerings, drive traffic to your site, and build awareness for your brand.
Attention-grabbing ads and exclusive sponsorships are available.
Beverage Industry Insider
Weekly eNewsletter providing complete market coverage from industry headlines, new products, packaging innovations, company profiles, research & development, distribution and marketing.
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SOCIAL MEDIA
Create a smart social media strategy that communicates with prospective and current customers. Beverage Industry offers a number of opportunities for audience engagement through Facebook, LinkedIn, and Twitter. We have social media experts on staff ready to guide you through the process. They’ll work with your team to optimize your campaign and get you the best results. Post-campaign, we’ll give you the analytics and information you need to prove your ROI.
NEED A BOOST?
Many of our social media products can be boosted or promoted within their platforms. Upgrade your post and increase your visibility!
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CLASSIFIEDS
Classified ads offer a simple way to promote your product and brand when you're on a budget. Classifieds can help with selling equipment, products, and services, announcing business opportunities, hiring expert employees and more.
CATEGORIES INCLUDE:
- Products
- Services
- Software
- Safety Gates
- Fall Protection
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- 1 Beverage Industry June 2020 BPA Brand Report
- **Beverage Industry 2019 Reader Preference Profile Study
MORE MARKETING SOLUTIONS
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