Mix pack designed for consumers seeking interesting, legendary experiences
August 17, 2015
White Plains, N.Y.-based Heineken USA’s Dos Equis brand announced the debut of its limited-edition variety pack: Exploration. The mix pack is designed to appeal to consumers who seek more interesting and legendary experiences, the company says.
HIIT Bottle LLC launched a new, all-purpose protein bottle that is one-eighth stainless steel, vacuum-sealed, double-wall insulated, BPA free and travel ready for hot or cold liquids, the company says.
Distinct packaging offers maximum convenience, portability
August 14, 2015
Aristocrat Group Corp. released its new distilled spirits product, Big Box Vodka. “Our intentions with this product was to create an entirely new segment in the beverage alcohol industry,” said ASCC Chief Executive Officer Robert Federowicz in a statement.
Nestlé Waters North America (NWNA) announced that its resource Natural Spring Water is debuting its remodeled bottle made with 100 percent recycled PET (rPET), excluding the cap and labeling materials.
As one of the largest label and packaging printing industry events, Labelexpo Europe offers live demonstrations of machinery and materials and the opportunity to watch product launches happen right on the show floor.
The August 2015 issue of Beverage Industry includes a cover story about Goose Island beer, as well as articles about digital marketing, energy drinks, and CORE Hydration bottled water. Check it out today!