The August 2015 issue of Beverage Industry includes a cover story about Goose Island beer, as well as articles about digital marketing, energy drinks, and CORE Hydration bottled water. Check it out today!
From a small brewpub that opened in Chicago’s Lincoln Park neighborhood in 1988, to large-scale brewing operations in Chicago and St. Louis, Goose Island Brewing Co. has made a name for itself in the beer market.
Many people will tell you that in beverage industry, taste is king. As brand owners develop new beverages, they are tasked with finding that balance between function and flavor.
Whether it’s your family doctor or first lady Michelle Obama, authority figures are stressing the importance of drinking water. But as consumers look to fulfill their hydration needs one bottled water brand is promoting the “perfect” balance of hydration and clean taste.
The start of the 2015-2016 school year is just around the corner, and students between the ages of five and 18 will continue to find healthier beverages and snacks in vending machines, a la carte lines and school stores due to the Smart Snacks in School regulation enacted by the U.S. Department of Agriculture (USDA) in July 2014.
The beverage industry faces many challenges when it comes to marketing. However, throughout the years, the beverage industry has shown the ability to overcome any obstacle it encounters.
At the end of April, MarketsandMarkets published a report titled “Automated Guided Vehicle Market by Type (Unity Load Carrier, Tow Vehicle, Pallet Truck, Assembly Line Vehicle), Industry Verticle (Automotive and others), Application (Transportation, Distribution and others), and Geography — Global Forecast to 2020,” which stated the automated guided vehicle (AGV) market is expected to reach $2.2 million by 2020, growing at a compound annual growth rate of 9.8 percent between 2014 and 2020.
As the beverage industry continues to experience significant levels of consolidation, distributors on the local, national and global level are being affected.
Last year, the beverage industry set high expectations for citrus flavors. In particular, lemon was predicted to be one of the Top 3 best-selling flavors in 2014, according to respondents of Beverage Industry’s 2013 New Product Development Survey.
Consumer packaged goods manufacturers, food technologists, students and their ilk headed to Chicago’s McCormick Place from July 11 to 14 for the Institute of Food Technologists (IFT) Annual Meeting and Tradeshow. The show featured a number of general sessions as well as featured lecturer sessions.
Cloud-based system allows craft brewer to focus on beer production
August 14, 2015
To this day, Mike and Lisa Hinckley, founders of San Diego-based craft brewery Green Flash Brewing Co. take every measure they can to keep their beer-first philosophy at the heart of all they do.
It’s August, and that means for many families it’s time to get ready for back to school. Parents are stocking up on hand sanitizer, tissues and cold medicine in preparation for the germs their kids might come in contact with.
Major League Baseball teams offer their own red wines
August 14, 2015
The Coca-Cola Co.’s Fuze brand is putting an end to the “jibber jabber” and launching a campaign designed to introduce people to its line of bold, flavor-charged iced teas.
The formulation has been carefully and meticulously perfected and packaged. And the next step is just as crucial to marketing the product and ensuring success of the brand — printing and applying labels.
Maybe it’s because so many of my friends from college were mechanical engineers, or maybe it’s because it went from being considered a plant to a dwarf-planet, but I was very excited last month when the first photos of Pluto were released.