The March 2015 Beverage Industry includes a cover story on Lagunitas Brewing Co., as well as articles on the 2015 Beer Report, cocktail mixology, and more. Check it out today!
“Come with me, and you’ll be, in a world of pure imagination. Take a look, and you’ll see into your imagination.” Those famous first lines from “Pure Imagination,” the song sung by Gene Wilder in “Willy Wonka and the Chocolate Factory,” might be designed to invoke a sense of childhood bliss in relation to candy and sweet treats in the 1971 movie, but at Lagunitas Brewing Co.’s Chicago facility, the music is designed to welcome legal-drinking-age consumers into a more adult experience.
The phrase “something new” that’s commonly used in a reference to a bride and what she wears on her wedding day has taken on a new meaning for the flavored malt beverage (FMB) segment.
Although many historians have coined the Industrial Revolution as a turning point in history, it would be interesting to hear what beer historians might say about the current state of this category in relation to the rest of beer’s history and future.
Although consumers tend to be loyal to their preferred drug stores, 30 percent are more likely to patronize a drug store if it has a loyalty card that offers savings, thus increasing shopper loyalty, according to Diana Smith, senior research analyst of retail and apparel at Mintel.
Coconuts, which are the fruit of a special type of palm tree found in the tropical zone, previously could be found primarily as a flavor complement in numerous beverage categories.
Water is perhaps the single-most important liquid on the Earth. The United States Geological Society (USGS) reports that water covers about 71 percent of the Earth’s surface, which is about 96.5 percent of all the water on this globe.
A facility that contains packaged product, equipment and people has been called many things; however, that big “barn” generally is referred to as a warehouse. These facilities also will vary in size, layout and capabilities.
Consumers are accustomed to placing a call to order take-out food and, in some cases, carbonated soft drinks for home delivery. Now, they’re increasingly doing the same for beer, wine and spirits.
In business school, students learn that there are four stages of brand development within a brand lifecycle: Cash Cows, Dogs, Stars and Question Marks.
Blending ingredients and flavors are critical processes in the beverage industry. If the process is incomplete or even occasionally overly done, the end result will not be the quality expected, and the product can be wasted.
The old TV commercial where the oil filter technician said “You can pay me now or pay me later,” implies that saving a little money up-front might cost much more in the long run.
Since the time coffee was introduced to North America during the Colonial period, it has continued to climb in popularity, according to the National Coffee Association.
Bell Flavors & Fragrances launches Spark trends program
March 16, 2015
Ingredion Inc., Westchester, Ill., announced that it has entered into a commercial agreement with Gelymar, one of the Top 4 producers of carrageenan, based in Santiago, Chile.
Health concerns are a major issue for many people. The United States’ first lady Michelle Obama has headed up the Let’s Move program to educate consumers about “America’s Move to Raise a Healthier Generation of Kids.” Her efforts also have led to trying to get more adults and children involved in healthier food and beverage choices.
New GoodBelly packaging include ingredient illustrations
March 16, 2015
In celebration of its 220th anniversary, Proximo Spirits’ Jose Cuervo imported tequila brand launched commemorative Jose Cuervo Especial Gold and Silver bottles.
When parents are teaching their children how to handle breakable objects, they often remind them to use extra care and handle it gently with two hands. The case packers segment of a beverage line also is learning to handle newer, more breakable packages with care in order to ensure that lightweight and flexible packages are gently packed and shipped to stores in one piece.
Remember cramming for exams in college? Many students who tried to pull all-nighters in order to prepare for a test the next day might have turned to coffee to stimulate their cognitions.