Beverage Industry Magazine

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2012 March

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Off-centered by nature

Operating under the motto “Off-centered beers for off-centered people,” it should come as no surprise that Dogfish Head Craft Brewery, Milton, Del., is not bashful about creativity. Dogfish Head’s lineup includes 34 beers with ingredients and brewing processes inspired by a range of ancient recipes, music, collaborations and Founder and President Sam Calagione’s own ideas.
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No ordinary year for beer

Flavors surge as spirits steal share

Still cautious from the economic downturn, consumers created an uneven environment for beer once again in 2011. The year’s performance reflected a category of contradictions with trends torn between the ongoing price consciousness of some shoppers and the insatiable taste for variety — even if it carries a higher price — from other demographics.


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Investing in a well-packed future

Case packers and wrappers address industry demands
According to the Packaging Machinery Manufacturers Institute (PMMI), companies continue to make capital investments in packaging machinery. Shipments for packaging machinery in the United States increased 12 percent in 2010 compared to 2009, bringing shipment totals to $5.5 billion versus $4.9 billion the prior year, according to a PMMI report released in November.
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The buzz about Honeydrop

Brand eyes expansion, helps bee population
With a lineup of six SKUs that are sweetened with a tablespoon of honey in each bottle, Brooklyn, N.Y.-based Honeydrop Beverages has a synergistic tie to the creatures that provide its natural sweetener.
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New categories on the horizon

Analysts identify emerging beverage trends
In the summer of 2007, an English man posted a video of his one-year-old son biting the finger of his three-year-old son on YouTube. The video, known as “Charlie Bit My Finger – Again!,” went viral reaching 417 million views as of Feb. 9. At the time of publication, it was the most viewed video on YouTube that is not a professional music video, according to Wikipedia.
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Efficiency through tire advances

Benefits for transportation’s bottom line — and beyond
Tire technology is not a category that is immune to ongoing technology advancements. To gain some insight into this progression, I visited with Gary Enterline, product category manager for Greenville, S.C.-based Michelin Americas Truck Tires. Dedicated to the improvement of sustainable mobility, Michelin designs, manufactures and sells tires for every type of vehicle.
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Snapple gets bottled up

Inspired by Dr Pepper Snapple Group brand Snapple juice drinks, Jelly Belly Candy Co., Fairfield, Calif., launched a new line of Jelly Belly jelly beans packaged in miniature Snapple bottles.
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Drug stores' prescription for success

Pricing, merchandising attract drug store shoppers
The drug store channel showed higher-than-average growth last year with unit sales increasing 2.2 percent versus a retail industry average decline of 0.6 percent in food, drug, convenience and mass merchandise stores, excluding Walmart, according to Susan Viamari, consumer insights expert at Chicago-based SymphonyIRI Group.
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Blend trends spark processing innovations

Sweeteners, flexibility influence processing automation
Efforts to lower the calorie counts in beverages have helped spark a number of innovations from many facets of the industry, including equipment manufacturers. As more beverage-makers look to take down the calories in their products through sweetener blend formulations, suppliers of processing automation equipment also are working to develop equipment to handle these new formats.
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Herbs and botanicals offer fortification, flavor

As beverage-makers continue to develop products that do more than satisfy consumers’ thirst, the number of beverages that carry a functional claim continues to increase. According to “Functional and Natural Ready-to-Drink Beverages in the U.S.,” a report by Rockville, Md.-based market research publisher Packaged Facts, sales of energy drinks, ready-to-drink (RTD) teas and sports drinks have helped the functional and natural RTD beverage market grow to $23 billion.
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Multimedia

Videos

Image Galleries

How beer brands are using social media to connect with consumers

Social media has become a buzzword for not just American consumers but also the business environment. Companies are turning to various social media channels to create brand awareness or possibly boost retail sales. Beer brands also are turning to social media to make their stories heard. Brand Chorus, a division of New York-based TippingGardner, conducted a Beer StoryScore Index for Beverage Industry. StoryScore is a quantitative measure of a brand’s storytelling through social management based on creativity, strategy and personality.

Click here to view infographic in PDF format.

2/18/15 2:00 pm EST

A Healthy Future: Analyzing the latest health and wellness trends in the beverage market

The beverage marketplace continues to evolve to meet new trends and regulations. Our expert speakers will share with you their insight on what health and wellness topics will be paramount for the future success in the beverage industry.

Podcasts

Gert van Manen, president of iTi Tropicals Inc., shares his insights on the U.S. coconut water market. Citing research from Krueger Food Laboratories, he also supplies information highlighting the difference between products that declare their added sugars and those that do not.

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2015 April

The April 2015 Beverage Industry includes a cover story on Zevia's natural sweetener, as well as articles on CSDs, whiskey, and more. Check it out today!

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Cleaning-in-Place: Dairy, Food and Beverage Operations, 3rd Edition

This book addresses the principles of cleaning operations, water supply issues and the science of detergents and disinfectants.

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