As the summer approaches, it looks as though people are getting ready to relax in the sun with a cold cocktail. In Beverage Industry’s April New Products poll, readers voted Daily’s Cocktails as, by far, the top new product release on www.bevindustry.com throughout the month.
Campbell’s V8 Vegetable and Fruit Juices claims 59 percent of votes
April 20, 2015
In line with consumers’ interest with health and wellness products as well as vegetable flavors, Camden, N.J.-based Campbell Soup Co. introduced in January its new line of V8 Vegetable and Fruit Juice beverages. This month, Beverage Industry readers have shown that they agree that this new product release was on point by voting the product line Beverage Industry’s Readers’ Choice New Product of the Month for March.
Although it might not look it outside, if you are in the Midwest or Northeast, summer isn’t too far away. In anticipation of summer activities and the food and beverages that accompany many of them, beverage-makers have started rolling out new products to complement the season. And it looks as though the readers of Beverage Industry are excited for some new summer flavors.
At the risk of placing a jinx on this warmer weather in the Midwest, it looks as though spring might be around the corner. With temperatures in the high 30s and low 40s, the snow and ice that Mother Nature shared with us in February might soon be a thing of the past.
In Beverage Industry’s 2015 New Product Development Outlook study, 18 percent of respondents named cinnamon as a top-selling flavor for2015. Although we are early into the new year, it seems as those the readers of the magazine are carrying that assessment in their voting records.
The readers of Beverage Industry see a future for liquid concentrates in the alcohol market. In the magazine’s Readers’ Choice New Product of the Year poll for 2014, Seismix LLC’s ZMix instant cocktail mixes captured the title of Favorite New Product of 2014 by garnering 40 percent of votes.
Readers must have brains on their brain. In Beverage Industry’s December Readers’ Choice Product of the Month poll, Fairfield, Conn.-based Focus Now Solutions LLC’s Focus+ took home the honor after garnering 31 percent of the vote.
U.S. consumers have shown how enthusiastic they are about Blue Chair Bay Coconut Spiced Rum Cream. The import brand of Rochester, N.Y.-based Fishbowl Spirits that was created and owned by country music star Kenny Chesney announced that the limited-edition variety sold out nationwide.
The May 2015 issue of Beverage Industry includes a cover story about custom messaging for baby boomers, as well as articles about NVE Pharmaceuticals, sports and protein drinks and more. Check it out today!