North America leads in offering clearly labeled CPGs, foods for special diets
February 25, 2014
As the 65-and-older demographic increases in size and spending power, retailers, brand marketers and service providers have opportunities to better support the health and well-being of aging consumers, according to new findings from Nielsen, New York.
It’s no secret that the millennial generation is often associated with many of the digital trends out there. But recent research conducted by public relations firm Weber Shandwick and its research partner KRC Research is highlighting a specific segment of the demographic that digital marketers seem to be overlooking: millennial moms.
Millions of baby boomers in the United States are determined to stay active as they get older and are looking for new products including beverages to help them do so, according to consumer research by Fonterra Nutrition, carried out by TNS.
The January 2017 issue of Beverage Industry includes our 2017 Bottler of the Year cover story as well as articles about new product development, packaging, health and wellness products and more. Check it out today!