The number of American adults who have had coffee in the past day has increased by 37% since 2004, putting past-day coffee consumption at its highest level in more than 20 years, according to exclusive consumer polling published by the National Coffee Association (NCA).
Salsify’s “2024 Consumer Research” report shows how budgeting efforts are shifting consumer shopping habits and pinpoints ways that brands can engage with shoppers.
Technomic released its Beverage Global Menu Category Report, which explores foodservice category sizing by country, outlook and expectations, consumer patronage and preferences, menu trends, global and local chains, and brands to watch.
Wine & Spirits Wholesalers of America (WSWA), Washington, D.C., released the findings of a new survey conducted in partnership with Morning Consult that measured current alcohol shipping practices, consumer sentiment and purchasing behaviors.
As many consider tequila to be more of a vibe than just a drink, retail company Fashion Nova recently dove into finding out consumers’ tequila habits and preferences, surveying more than 3,000 Americans across all 50 states.
Consumers’ quest for value as inflation and other factors are impacting grocery bills has helped club stores become an attractive solution for shopping needs.
Within the beverage industry, AI is being applied to understand consumer behavior, which is expected to lead to more accurate predictions, experts note.