Flavored malt beverage brand’s line extension taps into popularity of apple ciders
August 5, 2014
Following the successful launch of a winter seasonal last year, Anheuser-Busch, a St. Louis-based subsidiary of Anheuser-Busch InBev, added the fall seasonal Apple-Ahhh-Rita to its Bud Light Lime Ritas lineup of ready-to-drink flavored malt beverages (FMBs).
The January 2016 issue of Beverage Industry includes a cover story on our Bottler of the Year, as well as articles about juice smoothies, RTD cold-brew coffee, and supermarket growth. Check it out today!