Rockin’ Protein made by Shamrock Farms announced that it is introducing a new addition to its refrigerated dairy case lineup: the Chocolate Rockin’ Protein 4-Pack. The multipack made its debut in Harris Teeter stores and has expanded to additional retailers nationwide.
New Black Cherry Vanilla Sparkling Hard Tea six-pack launches as well
September 7, 2023
Loverboy introduced a new Spritz Variety eight-pack and fan-favorite Black Cherry Vanilla Sparkling Hard Tea six-pack. The retail introductions follow exceptional performance through direct sales to Loverboy consumers, the company says.
Beverage subscriptions and customizable multipacks have become more popular. In turn, packaging producers must account for these multipacks of varying sizes.
2 Towns Ciderhouse announced its The Bad Apple now is available in four-packs of 12-ounce cans in 15 U.S. states for the first time since its original launch in 2010. The Bad Apple is sold in 500-ml bottles, on draft, and now 12-ounce cans.
Mighty Swell’s limited-edition Halloween Blood Orange six-pack features a chilling nightscape reminiscent of a scary movie. Additionally, the Austin, Texas-based spiked seltzer company will release a 19.2-ounce single can of hit flavor Tiger’s Blood as well as a seasonal keg of Purple Magic.
Mango, Pineapple varieties now available in multi-packs
April 15, 2022
With warmer weather and sunny days ahead, Onda Tequila Seltzer is launching four-packs of the two most popular flavors from its Paradise Collection: Mango and Pineapple.
Paulaner USA, the U.S. importer of Paulaner Brewery portfolio and other premium beverage alcohol brands, announced the release of its Paulaner Münchner Lager now available in a new 12-pack.
Splash Beverage Group Inc. announced the launch of the all-new Copa di Vino four-pack in celebration of Copa’s 10th anniversary of providing premium wines by the glass.
High-pH water brand launches 6-packs of 500-ml bottles
May 26, 2021
Essentia Water added a six-pack of 500-ml bottles to its premium water lineup in direct response to increased consumer demand for multipack options during the COVID-19 pandemic.
After a successful top-market rollout in 2020, RumChata Limón now will be on shelves across the whole country. The announcement coincides with the launch of two additional sizes for the brand, a 375-ml bottle and a three-pack of 100-ml bottles.